Blind Box Keychain

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months

102K

Growth, 90 days vs prior 90

+4.5%

Conversion, latest week

4.6%

Market size, estimated

$35Ka year

Peak month

June8.9× the quietest month

Top search term

pusheen stickers96K searches a year

Listings sell for $7.41 on average, from $4.47 to $9.83. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $7.41 that is $2K to $4K a year per listing.

Average price

$7.41under the $15 to $100 sweet spot

Price range

$4.47–$9.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

0.4%of orders · Amazon United States median 2.1%

36% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,538 within Skins & Decals. It carries 188 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

91%

Out of stock, average day

0.0%

Average rank

#2,538in Skins & Decals

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

188per listing

Listings tracked

11

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

23 months