Beige Headphones

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

39K

Growth, 90 days vs prior 90

-17.9%

Conversion, latest week

1.5%

Market size, estimated

$40Ka year

Peak month

December2.2× the quietest month

Top search term

beige headphones11K searches a year

Listings sell for $66.60 on average, from $13.49 to $399.07. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $66.60 that is $0 to $7K a year per listing.

Average price

$66.60inside the $15 to $100 sweet spot

Price range

$13.49–$399.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

4.4%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #241 within Headphones & Earbuds. It carries 7,219 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

98%

Out of stock, average day

12.7%

Average rank

#241in Headphones & Earbuds

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

7,219per listing

Listings tracked

42

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

30 months