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Basketball Backdrop

Fail

Demand is soft, at -46.8% this quarter, so Basketball Backdrop is a Fail.

Flapen Score
47
47 / 100
Top 33% of 8,347 Electronics niches · +4 vs the category median of 43
Market size
$34K/yr68K searches / yr
90-day growth
-46.8%search demand this quarter
Competition
27%top-5 click share · 41 brands · 49 sellers

Flapen Score

Basketball Backdrop against its category

The dotted line is the Electronics average. Past it, Basketball Backdrop is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Basketball Backdrop market on Amazon at a glance

Shoppers on Amazon United States searched for Basketball Backdrop 68K times last year and spent an estimated $34K. The top 5 brands take 35% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -46.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
-46.8%
Conversion, latest week
3.0%
Market size, estimated
$34Ka year
Peak month
March3.0× the quietest month
Top search term
basketball backdrop50K searches a year

02 · Price

A sale here is worth $16.80.

Listings sell for $16.80 on average, from $7.10 to $48.50. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $16.80 that is $0 to $2K a year per listing.

Average price
$16.80inside the $15 to $100 sweet spot
Price range
$7.10–$48.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #9,757 within Lighting & Studio. It carries 58 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
5.2%
Average rank
#9,757in Lighting & Studio
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
58per listing
Listings tracked
65

04 · Newcomers

1 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
1Amazon's first-year sales bar
Average brand age
24 months

Products

Top Basketball Backdrop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

41 falling

Sellers

49

Top-5 brand share

35%

Top 20: 80%

Top-5 click share

27%

Top 20: 63%

Open market

59%

  • Brand 19%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Basketball Backdrop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.0×

Search terms

Top Basketball Backdrop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • basketball backdrop50K/yr
  • basketball birthday backdrop5K/yr
  • basketball court backdrop4K/yr
  • basketball photo backdrop6K/yr
  • basketball backdrop birthday3K/yr
  • basketball backdrops for photoshoot446/yr

Reviews and returns

What reviews say buyers love and hate about Basketball Backdrop

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Size-Overall”
7.3%of orders come back
“it was super small”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Basketball Backdrop questions

Answered from the same tracked data.