Backup Camera
MaybeShoppers spend an estimated $4.9M a year here. But an estimated 7.4% of orders come back, so Backup Camera is a Maybe.
- Flapen Score
- 59 / 100Top 4% of 8,347 Electronics niches · +16 vs the category median of 4359
- Market size
- $4.9M/yr4.3M searches / yr
- 90-day growth
- -2.9%search demand this quarter
- Competition
- 40%top-5 click share · 33 brands · 57 sellers
Flapen Score
Backup Camera against its category
The dotted line is the Electronics average. Past it, Backup Camera is stronger. Inside it, weaker.
Market
The Backup Camera market on Amazon at a glance
Shoppers on Amazon United States searched for Backup Camera 4.3M times last year and spent an estimated $4.9M. The top 5 brands take 53% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 4.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.9M a year.
- Searches, last 12 months
- 4.3M
- Growth, 90 days vs prior 90
- -2.9%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $4.9Ma year
- Peak month
- December1.3× the quietest month
- Top search term
- backup camera910K searches a year
02 · Price
A sale here is worth $60.22.
Listings sell for $60.22 on average, from $9.98 to $148.08. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At $60.22 that is $120K to $151K a year per listing.
- Average price
- $60.22inside the $15 to $100 sweet spot
- Price range
- $9.98–$148.08
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $120K–$151K
- Returns
- 7.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Car & Vehicle Electronics. It carries 2,769 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #44in Car & Vehicle Electronics
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 2,769per listing
- Listings tracked
- 45
04 · Newcomers
7 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Backup Camera products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
33 rising
Sellers
57
Top-5 brand share
53%
Top 20: 88%
Top-5 click share
40%
Top 20: 76%
Open market
42%
- Brand 122%
- Brand 210%
- Brand 38%
- Brand 48%
- Brand 55%
- Brand 65%
Demand
Backup Camera search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Backup Camera search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- backup camera910K/yr
- back up camera for cars485K/yr
- backup camera for car455K/yr
- wireless backup camera390K/yr
- back up camera317K/yr
- backup camera for truck287K/yr
- back up camera systems for truck200K/yr
- reverse camera182K/yr
- wireless backup camera for trucks108K/yr
- rear view camera126K/yr
Reviews and returns
What reviews say buyers love and hate about Backup Camera
We read the reviews and the return reasons for every product selling here.
“DOES NOT LAST”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Fire Tablet 10
$2.1M/yr+27.0%
Luggage Tracker
$716K/yr+29.5%
Spypoint Battery Pack
$379K/yr+67.4%
Starlink Mini Tripod
$478K/yr+62.3%
Tactacam Battery Pack
$1.3M/yr+49.7%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Backup Camera questions
Answered from the same tracked data.