- Flapen Score
- 29 / 100Ranks 7,731 of 8,347 Electronics niches · −14 vs the category median of 4329
- Market size
- $161K/yr116K searches / yr
- 90-day growth
- -5.1%search demand this quarter
- Competition
- 61%top-5 click share · 3 brands · 143 sellers
Flapen Score
B650e against its category
The dotted line is the Electronics average. Past it, B650e is stronger. Inside it, weaker.
Market
The B650e market on Amazon at a glance
Shoppers on Amazon United States searched for B650e 116K times last year and spent an estimated $161K. All 3 brands take every click. Demand peaks in Jan–Nov. Flapen scores it 29 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $161K a year.
- Searches, last 12 months
- 116K
- Growth, 90 days vs prior 90
- -5.1%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $161Ka year
- Peak month
- November1.9× the quietest month
- Top search term
- b650e34K searches a year
02 · Price
A sale here is worth $208.54.
Listings sell for $208.54 on average, from $134.50 to $712.65. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $208.54 that is $0 to $21K a year per listing.
- Average price
- $208.54above the $15 to $100 sweet spot
- Price range
- $134.50–$712.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$21K
- Returns
- 7.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #181 within Internal Components. It carries 378 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 90%
- Out of stock, average day
- 0.0%
- Average rank
- #181in Internal Components
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 378per listing
- Listings tracked
- 20
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top B650e products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ASUS B650E MAX Gaming WiFi W AMD B650 AM5 ATX Motherboard White PCB DDR5 PCIe 5.0 3X M.2 Wi-Fi 6E 2.5Gb LAN USB 10Gbps Type-C DisplayPort HDMI BIOS Flashback Aura Sync Advanced AI PC
- Price
- $157.30
- Rating
- 4.4/5
- Reviews
- 191
- Age
- 1y ago

ASUS ROG Strix B650E-F Gaming WiFi AMD B650 AM5 Ryzen Desktop 9000 8000 & 7000 ATX Motherboard 12+2 Power Stages DDR5 3X M.2 Slot PCIe 5.0 WiFi 6E 2.5G LAN USB 3.2 Gen 2x2 Type-C Aura Sync
- Price
- $212.70
- Rating
- 4.2/5
- Reviews
- 710
- Age
- 3y ago

ASRock B650 Steel Legend WiFi 6E AMD Socket AM5 Ryzen 9000 8000 and 7000 Series SATA3 M.2 DDR5 7200+(OC) 256GB SATA3 6.0 Gb/s ATX Motherboard BIOS Flashback
- Price
- $166.97
- Rating
- 4.5/5
- Reviews
- 284
- Age
- 2y ago

ASUS TUF Gaming B650E-PLUS WiFi AMD B650 ATX Motherboard 12+2+1 80A DrMOS Power Stages DDR5 PCIe 5.0 Ready 3X M.2 Wi-Fi 6E 2.5Gb LAN DisplayPort HDMI USB Type-C BIOS Flashback Aura Sync
- Price
- $168.30
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 1y ago

ASUS ROG Strix B650-A Gaming WiFi AMD B650 AM5 Ryzen Desktop 9000 8000 & 7000 ATX motherboard 12 + 2 power stages DDR5 3x M.2 slot PCIe 4.0 2.5G LAN WiFi 6E USB 3.2 Gen 2x2 Type-C Aura Sync
- Price
- $158.54
- Rating
- 4.5/5
- Reviews
- 1,195
- Age
- 3y ago
Trending
estimated 90-day click momentum
GIGABYTE B650E Eagle WIFI6E AMD AM5 ATX Motherboard Supports Ryzen 9000/8000/7000 Series DDR5 8+2+2 Power Phase 3X M.2 PCIe 5.0 USB-C 3.2 Gen 1 Wi-Fi 6E 2.5GbE Q-Flash EZ-Latch RGB Fusion
- Price
- $146.00
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

ASRock B550M Steel Legend Supports 3rd Gen AMD AM4 Ryzen / Future AMD Ryzen Processors Motherboard
- Price
- $134.50
- Rating
- 4.5/5
- Reviews
- 1,117
- Age
- 6y ago

ASRock Radeon RX 9070 XT Steel Legend 16GB Graphics Card AMD RDNA 4 Architecture 2970 MHz GDDR6 PCIe 5.0 Triple Fans Polychrome SYNC Reinforced Metal Frame DisplayPort 2.1a HDMI 2.1b
- Price
- $712.65
- Rating
- 4.6/5
- Reviews
- 370
- Age
- 1y ago

ASUS ROG Strix B850-F Gaming WiFi AMD AM5 B850-F ATX Motherboard 16+2+2 Power Stages AI PC DDR5 AEMP WiFi 7 4X M.2 PCIe 5.0 Total Support of 19 USB 20Gbps Type-C AI Networking II Aura Sync
- Price
- $257.90
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 1y ago

ASUS ROG Strix B650E-I Gaming WiFi AMD B650 AM5 Ryzen Desktop 9000 8000 & 7000 mini-ITX mITX Motherboard 10+2 Power Stages DDR5 2X M.2 Slot PCIe 5.0 2.5G LAN WiFi 6E USB 3.2 Gen 2x2 Type-C
- Price
- $206.47
- Rating
- 4.1/5
- Reviews
- 313
- Age
- 3y ago
Newest
by launch date
GIGABYTE B650E Eagle WIFI6E AMD AM5 ATX Motherboard Supports Ryzen 9000/8000/7000 Series DDR5 8+2+2 Power Phase 3X M.2 PCIe 5.0 USB-C 3.2 Gen 1 Wi-Fi 6E 2.5GbE Q-Flash EZ-Latch RGB Fusion
- Price
- $146.00
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago

ASUS TUF GAMING B650E-E WIFI AMD AM5 B650 ATX motherboard 8+2+1 80A DrMOS stage DDR5 PCIe 5.0 Ready 3x M.2 Wi-Fi 6E 2.5 Gb LAN DisplayPort HDMI USB 20Gbps Type-C BIOS FlashBack Aura Sync
- Price
- $182.07
- Rating
- 5.0/5
- Reviews
- 36
- Age
- 1y ago

ASUS TUF Gaming B650E-PLUS WiFi AMD B650 ATX Motherboard 12+2+1 80A DrMOS Power Stages DDR5 PCIe 5.0 Ready 3X M.2 Wi-Fi 6E 2.5Gb LAN DisplayPort HDMI USB Type-C BIOS Flashback Aura Sync
- Price
- $168.30
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 1y ago

ASUS B650E MAX Gaming WiFi W AMD B650 AM5 ATX Motherboard White PCB DDR5 PCIe 5.0 3X M.2 Wi-Fi 6E 2.5Gb LAN USB 10Gbps Type-C DisplayPort HDMI BIOS Flashback Aura Sync Advanced AI PC
- Price
- $157.30
- Rating
- 4.4/5
- Reviews
- 191
- Age
- 1y ago

ASUS B650E MAX Gaming WiFi AMD B650 ATX Motherboard DDR5 PCIe 5.0 Ready 3X M.2 Slots Wi-Fi 6E Realtek 2.5Gb Ethernet DisplayPort HDMI USB 10Gbps Type-A & Type-C BIOS Flashback Aura Sync
- Price
- $166.44
- Rating
- 4.0/5
- Reviews
- 49
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
143
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 100%
Open market
0%
- ASUS65%
- ASRock21%
- GIGABYTE15%
Demand
B650e search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov · busiest ÷ quietest = 1.9×
Search terms
Top B650e search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- b650e34K/yr
- b650e motherboard19K/yr
- asus rog strix b650e-f gaming wifi11K/yr
- asus b650e13K/yr
- asrock steel legend9K/yr
- asrock b650 steel legend wifi3K/yr
- asus rog strix b650e-f3K/yr
- steel legend4K/yr
- rog strix b650e-f gaming wifi3K/yr
- b650e-f2K/yr
Reviews and returns
What reviews say buyers love and hate about B650e
We read the reviews and the return reasons for every product selling here.
“It doesn't work well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common B650e questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









