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Aviation Radio

Fail

The top 5 brands take 100% of clicks, so Aviation Radio is a Fail.

Flapen Score
32
32 / 100
Ranks 7,308 of 8,347 Electronics niches · −11 vs the category median of 43
Market size
$641K/yr221K searches / yr
90-day growth
-18.0%search demand this quarter
Competition
85%top-5 click share · 3 brands · 8 sellers

Flapen Score

Aviation Radio against its category

The dotted line is the Electronics average. Past it, Aviation Radio is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aviation Radio market on Amazon at a glance

Shoppers on Amazon United States searched for Aviation Radio 221K times last year and spent an estimated $641K. All 3 brands take every click. Demand peaks in Mar. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $641K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
-18.0%
Conversion, latest week
2.3%
Market size, estimated
$641Ka year
Peak month
March8.8× the quietest month
Top search term
btech37K searches a year

02 · Price

A sale here is worth $129.16.

Listings sell for $129.16 on average, from $33.48 to $318.13. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $129.16 that is $65K to $97K a year per listing.

Average price
$129.16above the $15 to $100 sweet spot
Price range
$33.48–$318.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
500–750
Revenue per listing a year
$65K–$97K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #417 within Portable Audio & Video. It carries 2,037 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#417in Portable Audio & Video
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
2,037per listing
Listings tracked
9

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
54 months

Products

Top Aviation Radio products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 175%
  • Brand 215%
  • Brand 39%
  • Open — no brand owns it (0%)

Demand

Aviation Radio search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 8.8×

Search terms

Top Aviation Radio search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • btech37K/yr
  • aviation radio27K/yr
  • baofeng bf-f8hp pro24K/yr
  • baofeng bf-f8hp18K/yr
  • btech radio11K/yr
  • bf-f8hp pro11K/yr
  • bf-f8hp9K/yr
  • airband radio8K/yr
  • air band radio8K/yr
  • aviation radio handheld9K/yr

Reviews and returns

What reviews say buyers love and hate about Aviation Radio

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Value For Money”
10%of negative reviews mention “Signal Strength”
4.8%of orders come back
“Very limited reception”
A buyer, on “Signal Strength”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Aviation Radio questions

Answered from the same tracked data.