- Flapen Score
- 46 / 100Top 37% of 8,347 Electronics niches · +3 vs the category median of 4346
- Market size
- $118K/yr44K searches / yr
- 90-day growth
- -17.9%search demand this quarter
- Competition
- 36%top-5 click share · 20 brands · 118 sellers
Flapen Score
Asmr against its category
The dotted line is the Electronics average. Past it, Asmr is stronger. Inside it, weaker.
Market
The Asmr market on Amazon at a glance
Shoppers on Amazon United States searched for Asmr 44K times last year and spent an estimated $118K. The top 5 brands take 67% of clicks. Demand peaks in Jul–Aug. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $118K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- -17.9%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $118Ka year
- Peak month
- August12.0× the quietest month
- Top search term
- zoom microphone19K searches a year
02 · Price
A sale here is worth $77.40.
Listings sell for $77.40 on average, from $16.42 to $370.32. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $77.40 that is $0 to $8K a year per listing.
- Average price
- $77.40inside the $15 to $100 sweet spot
- Price range
- $16.42–$370.32
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 3.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #91 within Audio & Video Accessories. It carries 6,495 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 98%
- Out of stock, average day
- 0.2%
- Average rank
- #91in Audio & Video Accessories
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 6,495per listing
- Listings tracked
- 40
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Asmr products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Zoom ZDM-1 Dynamic Microphone for Podcasts Voice-Overs Vocals and More High SPL Capability Sturdy Metal Body and Large Diaphragm
- Price
- $63.80
- Rating
- 4.6/5
- Reviews
- 507
- Age
- 5y ago

Logitech Creators Blue Yeti USB Microphone for PC Mac Gaming Recording Streaming Podcasting Studio and Computer Condenser Mic with Blue VO!CE effects 4 Pickup Patterns Plug and Play - Blackout
- Price
- $90.66
- Rating
- 4.6/5
- Reviews
- 56,873
- Age
- 11y ago

EMEET Conference Speakerphone M0 Plus 4 AI Mics 360 Voice Pickup Noise Reduction USB C Speaker Bluetooth Conference Speaker for 8 People w/Daisy Chain for 16 Compatible with Leading Software
- Price
- $52.95
- Rating
- 4.3/5
- Reviews
- 1,565
- Age
- 3y ago

Zoom H1 Essential Handheld Recorder for Musicians Podcasters & Filmmakers with Stereo Microphones 32-Bit Float USB Microphone Mode
- Price
- $102.94
- Rating
- 4.1/5
- Reviews
- 1,292
- Age
- 2y ago

Zoom ZDM-1 Podcast Mic Pack Includes Dynamic Microphone Headphones Tripod Windscreen and XLR Cable
- Price
- $88.35
- Rating
- 4.6/5
- Reviews
- 606
- Age
- 5y ago
Trending
estimated 90-day click momentum
Yealink Sp92 Conference Speaker and Microphone Teams Certified Mic with Al Noise Cancelling 20H Call Time USB Speakerphone for Small Meeting Room Bluetooth Speaker for Computer/Laptop
- Price
- $65.22
- Rating
- 4.1/5
- Reviews
- 120
- Age
- 1y ago

AIRHUG Conference USB Microphone No Speaker Desktop Computer Mic Noise Canceling Mute Button & LED Indicator Plug & Play for Video Conference Gaming Online Class Compatible with Windows & MacOS
- Price
- $19.03
- Rating
- 4.6/5
- Reviews
- 103
- Age
- 8mo ago

Anker PowerConf Speakerphone Zoom Certified Conference Speaker with 6 Mics
- Price
- $107.74
- Rating
- 4.4/5
- Reviews
- 5,781
- Age
- 6y ago

Microsoft Modern USB-C Speaker Certified for Microsoft Teams 2- Way Compact Stereo Speaker Call Controls Noise Reducing Microphone. Wired USB-C Connection Black
- Price
- $61.62
- Rating
- 4.2/5
- Reviews
- 1,238
- Age
- 5y ago

Mini Mic Pro (Latest Model #1 Microphone for iPhone & Android Wireless Mini Microphone Clear Voice Noise Cancelling Lavalier Mic for TikTok YouTube & Interviews
- Price
- $23.28
- Rating
- 4.4/5
- Reviews
- 7,247
- Age
- 2y ago
Newest
by launch date
AIRHUG Conference USB Microphone No Speaker Desktop Computer Mic Noise Canceling Mute Button & LED Indicator Plug & Play for Video Conference Gaming Online Class Compatible with Windows & MacOS
- Price
- $19.03
- Rating
- 4.6/5
- Reviews
- 103
- Age
- 8mo ago

Yealink Sp92 Conference Speaker and Microphone Teams Certified Mic with Al Noise Cancelling 20H Call Time USB Speakerphone for Small Meeting Room Bluetooth Speaker for Computer/Laptop
- Price
- $65.22
- Rating
- 4.1/5
- Reviews
- 120
- Age
- 1y ago

Zoom H2 Essential Handheld Recorder for Musicians Filmmakers & Podcasters with 3 Built-in Microphones Mono Stereo and Surround Sound Recording 32-Bit Float USB Mic
- Price
- $170.76
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago

Amazon Basics Condenser Microphone for PC Cardioid Pickup USB Mic for Streaming Recording and Podcasting 360 Adjustable Stand Plug and Play 5.8 x 3.4 Black
- Price
- $24.46
- Rating
- 4.5/5
- Reviews
- 1,180
- Age
- 1y ago

USB Microphone No Speaker Desktop Computer Mic Mute Button with LED Indicator AI Noise Reduction Plug & Play Omnidirectional External Microphone for Laptop for Online Calls/Class/Recording Video
- Price
- $24.20
- Rating
- 4.4/5
- Reviews
- 750
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.
Brands
20 rising
Sellers
118
Est. top-5 brand share
67%
Top 20: 100%
Est. top-5 click share
36%
Top 20: 84%
Open market
27%
- Zoom34%
- Logitech G10%
- FIFINE9%
- EMEET8%
- TONOR6%
- Amazon Basics6%
Demand
Asmr search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 12.0×
Search terms
Top Asmr search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- zoom microphone19K/yr
- zoom mic7K/yr
- microphone for zoom meetings7K/yr
- office microphone5K/yr
- teams microphone3K/yr
- microphone for meetings4K/yr
Reviews and returns
What reviews say buyers love and hate about Asmr
We read the reviews and the return reasons for every product selling here.
“Terrible mic”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Asmr questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









