arduino wifi
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$39.14avg listing price — sweet spot $15–$100
Price range
Incredible$18.12–$91.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Review moat
Great475.5avg incumbent reviews — the moat a new listing must climb
Market size
Good$502K$502K/yr · 154K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad84%top-5 click share — a locked-up shelf
Growth
Bad-25.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, arduino wifi is a $502K/yr Amazon United States market (154K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 46/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
arduino wifi market data
- Units sold / yr
- 13K–15K
- avg 1,000–1,250/product
- Revenue / yr
- $489K–$587K
- units × avg price
- Conversion rate
- 8.3%
- Avg BSR
- #172
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.6%
- Avg brand age
- 49 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
0%
- Arduino86%
- LUIRSAY5%
- ELEGOO5%
- SunFounder4%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -25.3% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 2.6×
Top arduino wifi search terms
- arduino nano esp3221K/yr
- arduino uno r425K/yr
- arduino uno r4 wifi19K/yr
- arduino r415K/yr
- arduino esp3213K/yr
- arduino wifi10K/yr
- arduino giga8K/yr
- arduino giga r1 wifi5K/yr
- arduino r4 wifi7K/yr
- arduino uno r4 minima3K/yr
Top arduino wifi products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share![Arduino UNO R4 WiFi [ABX00087] - Renesas RA4M1 + ESP32-S3 Wi-Fi Bluetooth USB-C CAN 12-bit DAC OP AMP Qwiic Connector 12x8 LED Matrix for Advanced IoT & Embedded Projects](https://m.media-amazon.com/images/I/416S910MpBL.jpg)
Arduino UNO R4 WiFi [ABX00087] - Renesas RA4M1 + ESP32-S3 Wi-Fi Bluetooth USB-C CAN 12-bit DAC OP AMP Qwiic Connector 12x8 LED Matrix for Advanced IoT & Embedded Projects
Arduino$26.334.8★2,102 rev
![Arduino Nano ESP32 with Headers [ABX00083] - ESP32-S3 USB-C Wi-Fi Bluetooth HID Support MicroPython Compatible for IoT & Embedded Projects](https://m.media-amazon.com/images/I/41aMPoHsVnL.jpg)
Arduino Nano ESP32 with Headers [ABX00083] - ESP32-S3 USB-C Wi-Fi Bluetooth HID Support MicroPython Compatible for IoT & Embedded Projects
Arduino$19.464.7★516 rev
![Arduino UNO R4 Minima [ABX00080]](https://m.media-amazon.com/images/I/41AF-Pi1ykL.jpg)
Arduino UNO R4 Minima [ABX00080]
Arduino$18.894.6★562 rev
![Arduino Giga R1 WiFi [ABX00063] - High-Performance Microcontroller with Dual-Core ARM Cortex-M7 & M4 Wi-Fi Bluetooth and Advanced I/O for IoT & Edge Computing](https://m.media-amazon.com/images/I/51huzdomj0L.jpg)
Arduino Giga R1 WiFi [ABX00063] - High-Performance Microcontroller with Dual-Core ARM Cortex-M7 & M4 Wi-Fi Bluetooth and Advanced I/O for IoT & Edge Computing
Arduino$64.684.6★233 rev
![UNO R4 WiFi Board [ABX00087] Dual-Core Microcontroller Wi-Fi & Bluetooth USB-C CAN 12-bit DAC OP-AMP Qwiic Connector LED Matrix for IoT & Embedded Projects Compatible with Arduino IDE](https://m.media-amazon.com/images/I/51ZSNygIuGL.jpg)
UNO R4 WiFi Board [ABX00087] Dual-Core Microcontroller Wi-Fi & Bluetooth USB-C CAN 12-bit DAC OP-AMP Qwiic Connector LED Matrix for IoT & Embedded Projects Compatible with Arduino IDE
LUIRSAY$21.573.8★14 rev
Newest
by launch date
ELEGOO UNO R4 WiFi Super Starter Kit Compatible with Arduino for Beginners
ELEGOO$53.6618 rev
![UNO R4 WiFi Board [ABX00087] Dual-Core Microcontroller Wi-Fi & Bluetooth USB-C CAN 12-bit DAC OP-AMP Qwiic Connector LED Matrix for IoT & Embedded Projects Compatible with Arduino IDE](https://m.media-amazon.com/images/I/51ZSNygIuGL.jpg)
UNO R4 WiFi Board [ABX00087] Dual-Core Microcontroller Wi-Fi & Bluetooth USB-C CAN 12-bit DAC OP-AMP Qwiic Connector LED Matrix for IoT & Embedded Projects Compatible with Arduino IDE
LUIRSAY$21.5714 rev

ELEGOO 3PCS ESP-32 Development Board USB-C 2.4GHz Dual Mode WiFi+Bluetooth 4.2 Dual Core Microcontroller Support AP/STA/AP+STA CP2102 Chip
ELEGOO$18.12429 rev

SunFounder Elite Explorer Kit with Original Arduino Uno R4 WiFi RoHS Compliant Bluetooth IoT ESP32 IIC LCD1602 OLED Super Starter Kit Online Tutorials & Video Courses for Beginners & Engineers
SunFounder$91.98493 rev
![Arduino GIGA Display Shield [ASX00039] - 3.97 Touch Screen Solution for Arduino GIGA R1 WiFi with IMU Digital Microphone and Arducam Connector for Enhanced Project Functionality](https://m.media-amazon.com/images/I/41lUwetr5BL.jpg)
Arduino GIGA Display Shield [ASX00039] - 3.97 Touch Screen Solution for Arduino GIGA R1 WiFi with IMU Digital Microphone and Arducam Connector for Enhanced Project Functionality
Arduino$58.1298 rev
Trending
90-day click momentum
ELEGOO UNO R4 WiFi Super Starter Kit Compatible with Arduino for Beginners
ELEGOO$53.664.6★
![Arduino Nano ESP32 with Headers [ABX00083] - ESP32-S3 USB-C Wi-Fi Bluetooth HID Support MicroPython Compatible for IoT & Embedded Projects](https://m.media-amazon.com/images/I/41aMPoHsVnL.jpg)
Arduino Nano ESP32 with Headers [ABX00083] - ESP32-S3 USB-C Wi-Fi Bluetooth HID Support MicroPython Compatible for IoT & Embedded Projects
Arduino$19.464.7★
![UNO R4 WiFi Board [ABX00087] Dual-Core Microcontroller Wi-Fi & Bluetooth USB-C CAN 12-bit DAC OP-AMP Qwiic Connector LED Matrix for IoT & Embedded Projects Compatible with Arduino IDE](https://m.media-amazon.com/images/I/51ZSNygIuGL.jpg)
UNO R4 WiFi Board [ABX00087] Dual-Core Microcontroller Wi-Fi & Bluetooth USB-C CAN 12-bit DAC OP-AMP Qwiic Connector LED Matrix for IoT & Embedded Projects Compatible with Arduino IDE
LUIRSAY$21.573.8★
![Arduino GIGA Display Shield [ASX00039] - 3.97 Touch Screen Solution for Arduino GIGA R1 WiFi with IMU Digital Microphone and Arducam Connector for Enhanced Project Functionality](https://m.media-amazon.com/images/I/41lUwetr5BL.jpg)
Arduino GIGA Display Shield [ASX00039] - 3.97 Touch Screen Solution for Arduino GIGA R1 WiFi with IMU Digital Microphone and Arducam Connector for Enhanced Project Functionality
Arduino$58.124.4★
![Arduino UNO R4 WiFi [ABX00087] - Renesas RA4M1 + ESP32-S3 Wi-Fi Bluetooth USB-C CAN 12-bit DAC OP AMP Qwiic Connector 12x8 LED Matrix for Advanced IoT & Embedded Projects](https://m.media-amazon.com/images/I/416S910MpBL.jpg)
Arduino UNO R4 WiFi [ABX00087] - Renesas RA4M1 + ESP32-S3 Wi-Fi Bluetooth USB-C CAN 12-bit DAC OP AMP Qwiic Connector 12x8 LED Matrix for Advanced IoT & Embedded Projects
Arduino$26.334.8★
What buyers say about arduino wifi
What buyers praise and complain about, mined from review topics.What buyers love
“So far they've been reliable and good”
“Good for the price”
“Just as described”
“Awesome and powerful board”
“provide accurate information to ensure compatibility”
“Easy to use”
“Works great for any project”
“The project possibilities are limitless”
“It is easy to connect to WiFi”
“you can grab them just about anywhere”
What buyers complain about
“Bad documentation, I've attached the required settings if using the Arduino IDE”
“None will connect to Arduino IDE or ESPConnect”
“could not get the program to compile”
“Too wide”
“could not get the program to compile”
“Relatively expensive”
“Runs hot though”
“My USB connector wasn't even soldered”
“could not get the program to compile”
“Garbage”
Top return reasons
Common questions
- Is arduino wifi profitable to sell on Amazon United States?
- The niche generates $502K/yr across 10 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -25.3%. Flapen's verdict: Skip it (46/100).
- How competitive is the arduino wifi niche?
- 4 brands and 8 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in arduino wifi?
- Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Connectivity-Overall, Functionality-Overall. The return rate is 1.6%.
- When does demand for arduino wifi peak?
- Demand peaks in Jan–Feb; the busiest month runs 2.6× the quietest.
- What does it cost to enter the arduino wifi niche?
- Listings span $18.12–$91.98; the average listing price is $39.14 (sweet spot $15–$100). The average incumbent carries 476 reviews — the moat a new listing must climb.