Is apple superdrive profitable to sell on Amazon United States?

The niche generates $75K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.3%. Flapen's verdict: Skip it (35/100).

How competitive is the apple superdrive niche?

6 brands and 41 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 96% of demand.

What do buyers complain about in apple superdrive?

Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Compatibility-Overall. The return rate is 5.0%.

When does demand for apple superdrive peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 2.4× the quietest.

What does it cost to enter the apple superdrive niche?

Listings span $19.45–$68.06; the average listing price is $37.59 (sweet spot $15–$100). The average incumbent carries 3,807 reviews — the moat a new listing must climb.

apple superdrive

Skip it

A concentrated shelf (top 5 take 90% of clicks) — this niche doesn't clear our bar today.

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Incredible$37.59

avg listing price — sweet spot $15–$100

Price range

Incredible$19.45–$68.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,806.5

avg incumbent reviews — the moat a new listing must climb

Returns

Okay5.0%

return rate — above 5% kills the launch gate

Market size

Bad$75K

$75K/yr · 53K searches

Growth

Bad-12.3%

90-day search growth — must beat 0% to launch

Competition

Bad90%

top-5 click share — a locked-up shelf

Brand share

Bad96%

top-5 brand share — brand-locked demand

Signals Quality Gap

According to Flapen's Amazon United States niche tracking, apple superdrive is a $75K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 35/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

apple superdrive market data

Units sold / yr: 2K–2K; avg 100–250/product
Revenue / yr: $56K–$75K; units × avg price
Conversion rate: 3.8%
Avg BSR: #152
Page quality: 0%
Prime: 88%
Sponsored: 75%
Out of stock: 0.0%
Avg brand age: 65 months
Avg seller age: 176 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

VikTck53%
Apple24%
BUNUD10%
Amicool5%
Guamar5%
ASUS4%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 68 weeks — -12.3% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×

Open Trend

Top apple superdrive search terms

apple superdrive23K/yr -13.3%2.3% conv.
apple usb superdrive19K/yr -9.0%3.0% conv.
apple superdrive usb c5K/yr -9.6%3.3% conv.
superdrive4K/yr -16.5%1.3% conv.
apple super drive3K/yr -26.7%1.9% conv.

All search terms

Top apple superdrive products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

VikTck USB-C Superdrive External DVD/CD Reader and DVD/CD Burner for Apple-MacBook Air/Pro/iMac/Mini/MacBook Pro/ASUS/ASUS/DELL Latitude with USB-C Port Plug and Play(Silver)

VikTck$38.843.5★1,996 rev

Apple USB Superdrive (MD564LL/A) (Renewed)

Apple$68.064.4★488 rev

External DVD Drive USB C Superdrive for Apple USB 3.0 DVD Burner Reader for Mac Portable CD +/-RW Drive External DVD Player for Laptop MacBook Windows 11 10 PC Linux OS

BUNUD$19.454.2★928 rev

VikTck External USB-C SuperDrive DVD CD Drive Portable DVD CD Reader/Burner for Apple-MacBook Air/Pro/iMac/Mini/MacBook Pro/ASUS/DELL/Laptop with USB-C Port Plug and Play

VikTck$38.803.2★85 rev

Amicool External DVD Drive USB 3.0 USB C CD Burner CD/DVD +/-RW Optical Drive Slim Portable DVD CD ROM Rewriter Writer Duplicator for Laptop Desktop PC Windows 11/10/8/7 MacBook Mac Linux OS Apple

Amicool$21.864.2★25,392 rev

Newest

by launch date

Guamar USB 3.0 Superdrive for Apple: External CD Drive for Mac MacBook Plug & Play Portable DVD Player Burner for Laptop PC Windows with USB-C Adapter/Carrying Case - Aluminum Silver

Guamar$37.29234 rev

10mo ago

External DVD Drive USB C Superdrive for Apple USB 3.0 DVD Burner Reader for Mac Portable CD +/-RW Drive External DVD Player for Laptop MacBook Windows 11 10 PC Linux OS

BUNUD$19.45928 rev

3y ago

ASUS ZenDrive V1M External DVD Drive and Writer with Built-in Cable-Storage Design USB-C Interface Compatible with Win 11 and macOS M-DISC Support SDRW-08V1M-U 1 Year Warranty

ASUS$38.251,044 rev

4y ago

VikTck External USB-C SuperDrive DVD CD Drive Portable DVD CD Reader/Burner for Apple-MacBook Air/Pro/iMac/Mini/MacBook Pro/ASUS/DELL/Laptop with USB-C Port Plug and Play (Silver)

VikTck$38.18285 rev

6y ago

Amicool External DVD Drive USB 3.0 USB C CD Burner CD/DVD +/-RW Optical Drive Slim Portable DVD CD ROM Rewriter Writer Duplicator for Laptop Desktop PC Windows 11/10/8/7 MacBook Mac Linux OS Apple

Amicool$21.8625,392 rev

7y ago

What buyers say about apple superdrive

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money16%

“GOOD VALUE”

Quality-Overall12%

“is well made”

Compatibility-Overall11%

“Solid plug-and-play compatibility”

Ease Of Use9%

“Ease of use”

Advertised Vs Actual Product8%

“Works as it's suppose to: Works”

Functionality-Overall5%

“Works well”

Socket/Port/Plug4%

“The combined USB-A and USB-C plugs are a nice touch”

Assembly/Installation4%

“Easy to hook up”

Connectivity-Overall4%

“Easy to connect”

Design-Overall3%

“compact design”

What buyers complain about

Functionality-Overall22%

“Never worked”

Quality-Overall13%

“Low quality product”

Compatibility-Overall12%

“Not compatible”

Durability9%

“Broke after 10 uses”

Connectivity-Overall5%

“The connection is highly unstable”

Value For Money4%

“I'm sure there are better options that are worth the price”

Noise Level3%

“This one seems to be somewhat noisy”

Software/Application3%

“No Dedicated Software”

Ease Of Use2%

“It wont open”

Size-Overall2%

“cord is also way too short”

Top return reasons

Functionality-Overall39%

Compatibility-Overall35%

Connectivity-Overall7%

Defective Material/Parts3%

Advertised Vs Actual Product2%

Noise Level2%

Value For Money2%

Socket/Port/Plug1%

Quality-Overall1%

Constant Reboot Or Restart1%

Common questions

Is apple superdrive profitable to sell on Amazon United States?: The niche generates $75K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.3%. Flapen's verdict: Skip it (35/100).
How competitive is the apple superdrive niche?: 6 brands and 41 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in apple superdrive?: Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Compatibility-Overall. The return rate is 5.0%.
When does demand for apple superdrive peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the apple superdrive niche?: Listings span $19.45–$68.06; the average listing price is $37.59 (sweet spot $15–$100). The average incumbent carries 3,807 reviews — the moat a new listing must climb.