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Apple Genuine Charger

Maybe

The top 5 brands take only 39% of clicks. But demand is soft, at -17.3% this quarter, so Apple Genuine Charger is a Maybe.

Flapen Score
57
57 / 100
Top 6% of 8,347 Electronics niches · +14 vs the category median of 43
Market size
$107K/yr86K searches / yr
90-day growth
-17.3%search demand this quarter
Competition
26%top-5 click share · 46 brands · 114 sellers

Flapen Score

Apple Genuine Charger against its category

The dotted line is the Electronics average. Past it, Apple Genuine Charger is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Apple Genuine Charger market on Amazon at a glance

Shoppers on Amazon United States searched for Apple Genuine Charger 86K times last year and spent an estimated $107K. The top 5 brands take 39% of clicks. Demand peaks in Aug. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 10.8% of those searches ended in a purchase.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
-17.3%
Conversion, latest week
10.8%
Market size, estimated
$107Ka year
Peak month
August1.8× the quietest month
Top search term
apple ipad charging cord16K searches a year

02 · Price

A sale here is worth $11.57.

Listings sell for $11.57 on average, from $5.78 to $24.10. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $11.57 that is $1K to $3K a year per listing.

Average price
$11.57under the $15 to $100 sweet spot
Price range
$5.78–$24.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #76 within Lightning Cables. It carries 18,790 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#76in Lightning Cables
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
18,790per listing
Listings tracked
63

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Apple Genuine Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

46 rising

Sellers

114

Top-5 brand share

39%

Top 20: 77%

Top-5 click share

26%

Top 20: 65%

Open market

58%

  • Brand 117%
  • Brand 29%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Apple Genuine Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25DecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Search terms

Top Apple Genuine Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • apple ipad charging cord16K/yr
  • ipad charger fast charging cord8K/yr
  • cord for ipad5K/yr
  • apple charger wire5K/yr
  • 6ft apple iphone charger cord7K/yr
  • phone charger 6 ft3K/yr
  • apple iphone cords fast charging 6 ft4K/yr
  • iphone 11 cords fast charging 6 ft3K/yr
  • iphone 13 charging cord 6ft3K/yr
  • apple charger cord 6ft4K/yr

Reviews and returns

What reviews say buyers love and hate about Apple Genuine Charger

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Charging”
35%of negative reviews mention “Charging”
1.3%of orders come back
“Charging speed is absolutely terrible”
A buyer, on “Charging”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Apple Genuine Charger questions

Answered from the same tracked data.