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Anker Kvm

Fail

Prices span $10.98–$642.89, mostly outside the sweet spot, so Anker Kvm is a Fail.

Flapen Score
49
49 / 100
Top 25% of 8,347 Electronics niches · +6 vs the category median of 43
Market size
$634K/yr235K searches / yr
90-day growth
-4.9%search demand this quarter
Competition
44%top-5 click share · 18 brands · 70 sellers

Flapen Score

Anker Kvm against its category

The dotted line is the Electronics average. Past it, Anker Kvm is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Anker Kvm market on Amazon at a glance

Shoppers on Amazon United States searched for Anker Kvm 235K times last year and spent an estimated $634K. The top 5 brands take 81% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 235K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $634K a year.

Searches, last 12 months
235K
Growth, 90 days vs prior 90
-4.9%
Conversion, latest week
1.7%
Market size, estimated
$634Ka year
Peak month
March2.9× the quietest month
Top search term
kvm docking station29K searches a year

02 · Price

A sale here is worth $155.03.

Listings sell for $155.03 on average, from $10.98 to $642.89. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $155.03 that is $0 to $16K a year per listing.

Average price
$155.03above the $15 to $100 sweet spot
Price range
$10.98–$642.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$16K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #120 within External Components. It carries 432 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
12.7%
Average rank
#120in External Components
Average rating
4.04 starsAmazon United States average 4.42 stars
Average reviews
432per listing
Listings tracked
41

04 · Newcomers

12 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
12Amazon's first-year sales bar
Average brand age
31 months

Products

Top Anker Kvm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

70

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

44%

Top 20: 81%

Open market

15%

  • Brand 138%
  • Brand 218%
  • Brand 315%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (12 brands, 15%)

Demand

Anker Kvm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 2.9×

Search terms

Top Anker Kvm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kvm docking station29K/yr
  • thunderbolt kvm22K/yr
  • anker kvm18K/yr
  • usb c kvm18K/yr
  • thunderbolt kvm switch17K/yr
  • kvm switch usb c17K/yr
  • anker kvm switch16K/yr
  • idock m106K/yr
  • dual laptop docking station switch6K/yr
  • idock c2013K/yr

Reviews and returns

What reviews say buyers love and hate about Anker Kvm

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Connectivity-Overall”
5.2%of orders come back
“Its not stable with connectivity”
A buyer, on “Connectivity-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Anker Kvm questions

Answered from the same tracked data.