Is android tv box profitable to sell on Amazon United States?

The niche generates $2.8M/yr across 34 tracked products. 14 of 17 products launched in the last 360 days are still selling. 90-day search growth is -3.1%. Flapen's verdict: Worth a look (57/100).

How competitive is the android tv box niche?

16 brands and 345 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 72% of demand.

What do buyers complain about in android tv box?

Top complaints mined from reviews: Software/Application, Functionality-Overall, Connectivity-Overall. The return rate is 3.2%.

When does demand for android tv box peak?

Demand is steady year-round — the busiest month runs 2.1× the quietest.

What does it cost to enter the android tv box niche?

Listings span $21.10–$298.63; the average listing price is $66.61 (sweet spot $15–$100). The average incumbent carries 5,308 reviews — the moat a new listing must climb.

android tv box

Worth a look

Shows a $2.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size

Incredible$2.8M

$2.8M/yr · 3.0M searches

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Great$66.61

avg listing price — sweet spot $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Price range

Okay$21.10–$298.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad5,307.71

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-3.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Signals Quality Gap High Price

According to Flapen's Amazon United States niche tracking, android tv box is a $2.8M/yr Amazon United States market (3.0M searches/yr). The top 5 brands hold 72% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

android tv box market data

Units sold / yr: 40K–50K; avg 2,000–2,500/product
Revenue / yr: $2.7M–$3.3M; units × avg price
Conversion rate: 1.4%
Avg BSR: #102
Page quality: 0%
Prime: 97%
Sponsored: 88%
Out of stock: 1.3%
Avg brand age: 33 months
Avg seller age: 153 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

345

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

44%

Top 20: 87%

Open market

21%

XIAOMI23%
Roku15%
LEFFOT15%
Google10%
ONN9%
NVIDIA7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 2.1×

Open Trend

Top android tv box search terms

android tv box625K/yr -18.0%0.9% conv.
tv box496K/yr -5.3%0.3% conv.
streaming devices for tv485K/yr -4.7%1.0% conv.
streaming stick162K/yr +51.8%1.7% conv.
android tv177K/yr -9.8%0.5% conv.
android box128K/yr -13.5%0.6% conv.
iptv box116K/yr +7.4%0.6% conv.
tv box android103K/yr -14.5%0.6% conv.
xiaomi tv box85K/yr -5.5%1.7% conv.
streaming box103K/yr +2.9%0.3% conv.

All search terms

Top android tv box products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Xiaomi TV Box S 3rd Gen - 4K UHD Google TV 32GB Memory Dolby Vision & Atmos WiFi 6 HDMI 2.1 Fast Streaming Compact and Powerful

XIAOMI$77.134.4★4,157 rev

Roku Streaming Stick HD with Voice Remote

Roku$21.104.7★22,114 rev

Xiaomi Android Google TV Box S 3rd Gen 4K UHD TV Box Dolby Vision Atmos & DTS:X 2GB + 32GB Storage WiFi 6 HDMI 2.1 360 Bluetooth Remote Voice Control for Television Internet Smartphones Streaming

XIAOMI$79.604.2★118 rev

ONN Android TV 4K UHD Streaming Device with Voice Remote Control Google Assistant & High Speed HDMI Cable (100026240) Black

ONN$35.214.5★2,204 rev

NVIDIA Shield Android TV Pro | 4K HDR Streaming Media Player High Performance Dolby Vision 3GB RAM 2X USB Works with Alexa Model:945-12897-2500-101

NVIDIA$192.854.4★13,503 rev

Newest

by launch date

Android 14.0 TV Box 2026 LEFFOT 4K Ultra HD Home Streaming Device for TV

LEFFOT$34.6525 rev

3w ago

Android 14.0 TV Box 2026 LEFFOT H313 4K Ultra HD Streaming Device for TV

LEFFOT$34.3022 rev

1mo ago

Android 14.0 TV Box 2026 LEFFOT RK3518 4K Ultra HD Streaming Device for TV

LEFFOT$31.20139 rev

3mo ago

Android 14.0 TV Box 2025 LEFFOT H313 4K Ultra HD Streaming Device for TV

LEFFOT$31.71105 rev

3mo ago

Android 14.0 TV Box 2026 Android Box 2GB RAM 16GB Flash RK3518 Quad-Core Wi-Fi 6 Dual-Band 2.4G/5.8G Wi-Fi 4K TV Box H.265 Bluetooth 5.0 USB 3.0 100M Ethernet Smart Box for TV with Voice Remote

BL$35.1827 rev

5mo ago

What buyers say about android tv box

What buyers praise and complain about, mined from review topics.

What buyers love

Software/Application24%

“The app works great”

Assembly/Installation16%

“Ease of installation”

Value For Money9%

“Very affordable”

Ease Of Use9%

“Easy to Navigate”

Quality-Overall8%

“Nice quality device”

Advertised Vs Actual Product4%

“As advertised”

Connectivity-Overall4%

“Great connectivity”

Compatibility-Overall3%

“Compatible with my tv”

Voice Control2%

“Great voice control”

Image/Picture Clarity2%

“good picture”

What buyers complain about

Software/Application16%

“Software has been getting worse and worse”

Functionality-Overall11%

“Did not work”

Connectivity-Overall10%

“Poor connectivity”

Durability9%

“Broke after a month”

Quality-Overall7%

“Cheap quality”

Value For Money5%

“a bit pricey”

Compatibility-Overall3%

“Not compatible as advertised”

Touch/Button Controls3%

“several buttons were sticky”

Assembly/Installation3%

“will not let me install”

Audio Quality2%

“Audio cuts out”

Top return reasons

Compatibility-Overall32%

Functionality-Overall16%

Connectivity-Overall13%

Software/Application8%

Value For Money6%

Constant Reboot Or Restart4%

Defective Material/Parts3%

Advertised Vs Actual Product3%

Product Condition2%

Assembly/Installation2%

Common questions

Is android tv box profitable to sell on Amazon United States?: The niche generates $2.8M/yr across 34 tracked products. 14 of 17 products launched in the last 360 days are still selling. 90-day search growth is -3.1%. Flapen's verdict: Worth a look (57/100).
How competitive is the android tv box niche?: 16 brands and 345 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in android tv box?: Top complaints mined from reviews: Software/Application, Functionality-Overall, Connectivity-Overall. The return rate is 3.2%.
When does demand for android tv box peak?: Demand is steady year-round — the busiest month runs 2.1× the quietest.
What does it cost to enter the android tv box niche?: Listings span $21.10–$298.63; the average listing price is $66.61 (sweet spot $15–$100). The average incumbent carries 5,308 reviews — the moat a new listing must climb.