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among us backpack

Skip it

A small market ($36K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 100Conversion 24Competition 20Returns 38Price range 94Avg price 95Brand share 16Review moat 34Quality gap 24

Growth

Incredible+485.9%

90-day search growth — must beat 0% to launch

Avg price

Incredible$28.03

avg listing price — sweet spot $15–$100

Price range

Great$14.75–$34.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Review moat

Okay3,073.08

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad76%

top-5 click share — a locked-up shelf

Brand share

Bad94%

top-5 brand share — brand-locked demand

Market size

Bad$36K

$36K/yr · 66K searches

According to Flapen's Amazon United States niche tracking, among us backpack is a $36K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 41/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

among us backpack market data

Units sold / yr
1K–1K
avg 100–250/product
Revenue / yr
$28K–$35K
units × avg price
Conversion rate
1.9%
Avg BSR
#714
Page quality
0%
Prime
85%
Sponsored
54%
Out of stock
10.0%
Avg brand age
29 months
Avg seller age
158 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

15

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

3%

  • MEILINWI43%
  • JR rutien27%
  • Amazon Basics12%
  • Minecraft7%
  • Bioworld5%
  • Generic3%
  • Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +485.9% search growth over the last 90 days.
13K8KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 24.0×

Top among us backpack products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$5K30%$11K45%$16K60%$22K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about among us backpack

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“This bag was awesome and cute and well made”

Value For Money17%

“Good buy”

Size-Overall11%

“Its sized perfectly”

Durability8%

“Its also very durable”

Storage Capacity7%

“has plenty of storage”

Strength6%

“It holds up”

Advertised Vs Actual Product6%

“Serves the purpose”

Weight Light3%

“light backpack”

Comfort-Overall2%

“Comfortable, versatile backpack with plenty of storage”

Design-Overall2%

“Its a nice design”

What buyers complain about

Durability17%

“just not durable”

Quality-Overall15%

“looks kind of cheap”

Size-Overall9%

“it barely fits my laptop”

Zipper Quality7%

“it shredded around the zipper”

Value For Money5%

“not worth the price at all”

Design-Overall4%

“Poor design”

Product Condition4%

“Sent me a dirty ripped bag”

Unsustainable Design2%

“Poor design”

Material Quality2%

“The material is thin”

Portability2%

“definitely not practical for many things”

Top return reasons

Size-Overall63%
Weight Heavy7%
Quality-Overall6%
Material Quality5%
Advertised Vs Actual Product4%
Value For Money4%
Comfort-Overall2%
Strength1%
Wrong Dimensions1%
Defective Material/Parts1%

Common questions

Is among us backpack profitable to sell on Amazon United States?
The niche generates $36K/yr across 13 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +485.9%. Flapen's verdict: Skip it (41/100).
How competitive is the among us backpack niche?
7 brands and 15 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in among us backpack?
Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 4.0%.
When does demand for among us backpack peak?
Demand peaks in Jul–Aug; the busiest month runs 24.0× the quietest.
What does it cost to enter the among us backpack niche?
Listings span $14.75–$34.92; the average listing price is $28.03 (sweet spot $15–$100). The average incumbent carries 3,073 reviews — the moat a new listing must climb.