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Among Us Backpack

Fail

Shoppers spend an estimated $36K a year here, so Among Us Backpack is a Fail.

Flapen Score
41
41 / 100
Ranks 4,876 of 8,347 Electronics niches · −2 vs the category median of 43
Market size
$36K/yr66K searches / yr
90-day growth
+485.9%search demand this quarter
Competition
76%top-5 click share · 7 brands · 15 sellers

Flapen Score

Among Us Backpack against its category

The dotted line is the Electronics average. Past it, Among Us Backpack is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Among Us Backpack market on Amazon at a glance

Shoppers on Amazon United States searched for Among Us Backpack 66K times last year and spent an estimated $36K. The top 5 brands take 94% of clicks. Demand peaks in Jul–Aug. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +485.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
+485.9%
Conversion, latest week
1.9%
Market size, estimated
$36Ka year
Peak month
August24.0× the quietest month
Top search term
among us backpack60K searches a year

02 · Price

A sale here is worth $28.03.

Listings sell for $28.03 on average, from $14.75 to $34.92. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $28.03 that is $3K to $7K a year per listing.

Average price
$28.03inside the $15 to $100 sweet spot
Price range
$14.75–$34.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

54% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #714 within Bags, Cases & Sleeves. It carries 3,073 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
85%
Out of stock, average day
10.0%
Average rank
#714in Bags, Cases & Sleeves
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
3,073per listing
Listings tracked
13

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Among Us Backpack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

15

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

3%

  • Brand 143%
  • Brand 227%
  • Brand 312%
  • Brand 47%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Among Us Backpack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 24.0×

Reviews and returns

What reviews say buyers love and hate about Among Us Backpack

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
4.0%of orders come back
“just not durable”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Among Us Backpack questions

Answered from the same tracked data.