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amazon basics iphone charger

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 20Growth 17Conversion 74Competition 59Returns 79Price range 48Avg price 46Brand share 0Review moat 3Quality gap 33

Returns

Great1.8%

return rate — above 5% kills the launch gate

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$5.06–$24.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.57

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$78K

$78K/yr · 98K searches

Growth

Bad-16.3%

90-day search growth — must beat 0% to launch

Review moat

Bad43,977.78

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, amazon basics iphone charger is a $78K/yr Amazon United States market (98K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Dec. Verdict: Skip it — 38/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

amazon basics iphone charger market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
$69K–$93K
units × avg price
Conversion rate
6.9%
Avg BSR
#199
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
0.0%
Avg brand age
40 months
Avg seller age
171 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 falling

Sellers

21

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

50%

Top 20: 91%

Open market

0%

  • Amazon Basics85%
  • Apple7%
  • FEEL2NICE4%
  • Citelect3%
  • Susnwere2%

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — -16.3% search growth over the last 90 days.
5K3KSpike '24Holiday '24Prime Day '25Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 1.8×

Top amazon basics iphone charger search terms

  • amazon basics lightning cable13K/yr
  • amazon basics iphone charger14K/yr
  • long iphone charger cable 6 ft lightning apple charging cord usb c9K/yr
  • amazon iphone charger16K/yr
  • iphone charger amazon basic5K/yr
  • amazon basics phone charger4K/yr
  • amazon basics charging cable3K/yr
  • amazon lightning cable4K/yr
  • amazon basic iphone charger3K/yr
  • iphone charger amazon7K/yr
All search terms

Top amazon basics iphone charger products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$8K20%$16K30%$24K40%$31K1K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about amazon basics iphone charger

What buyers praise and complain about, mined from review topics.

What buyers love

Charging32%

“Excellent charger”

Quality-Overall14%

“appears to be well made”

Value For Money9%

“Good for price”

Advertised Vs Actual Product9%

“AS advertised”

Durability5%

“That is a durable item”

Efficiency5%

“Works Well”

Compatibility-Overall4%

“Very compatible”

Length3%

“Overall happy with the length”

Strength2%

“They are strong”

Ease Of Use1%

“Easy to use”

What buyers complain about

Charging35%

“charges slowly”

Durability22%

“Broke quickly”

Quality-Overall7%

“Bad Quality”

Functionality-Overall7%

“Does not work well”

Connectivity-Overall3%

“Doesnt stay connected”

Compatibility-Overall3%

“Dont work well on my phone”

Value For Money2%

“Apple prices are ridiculous”

Heating2%

“Gets hot”

Size-Overall2%

“Does not fit”

Defective Material/Parts1%

“Defective”

Top return reasons

Charging49%
Compatibility-Overall16%
Size-Overall7%
Functionality-Overall6%
Length5%
Connectivity-Overall3%
Advertised Vs Actual Product3%
Socket/Port/Plug3%
Value For Money2%
Defective Material/Parts2%

Common questions

Is amazon basics iphone charger profitable to sell on Amazon United States?
The niche generates $78K/yr across 27 tracked products. 90-day search growth is -16.3%. Flapen's verdict: Skip it (38/100).
How competitive is the amazon basics iphone charger niche?
5 brands and 21 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in amazon basics iphone charger?
Top complaints mined from reviews: Charging, Durability, Quality-Overall. The return rate is 1.8%.
When does demand for amazon basics iphone charger peak?
Demand peaks in Aug–Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the amazon basics iphone charger niche?
Listings span $5.06–$24.10; the average listing price is $11.57 (sweet spot $15–$100). The average incumbent carries 43,978 reviews — the moat a new listing must climb.