Skip to content

Alienware Desktop

Fail

Products sell for $2258.14 on average, outside the sweet spot, so Alienware Desktop is a Fail.

Flapen Score
49
49 / 100
Top 25% of 8,347 Electronics niches · +6 vs the category median of 43
Market size
$4.1M/yr522K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
41%top-5 click share · 13 brands · 124 sellers

Flapen Score

Alienware Desktop against its category

The dotted line is the Electronics average. Past it, Alienware Desktop is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alienware Desktop market on Amazon at a glance

Shoppers on Amazon United States searched for Alienware Desktop 522K times last year and spent an estimated $4.1M. The top 5 brands take 86% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 522K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.1M a year.

Searches, last 12 months
522K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
0.4%
Market size, estimated
$4.1Ma year
Top search term
asus rog g70036K searches a year

02 · Price

A sale here is worth $2258.14.

Listings sell for $2258.14 on average, from $656.59 to $6850.82. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $2258.14 that is $0 to $226K a year per listing.

Average price
$2258.14above the $15 to $100 sweet spot
Price range
$656.59–$6850.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$226K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #626 within Computers & Tablets. It carries 87 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
64%
Out of stock, average day
9.7%
Average rank
#626in Computers & Tablets
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
87per listing
Listings tracked
45

04 · Newcomers

19 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
19Amazon's first-year sales bar
Average brand age
25 months

Products

Top Alienware Desktop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

124

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

41%

Top 20: 77%

Open market

11%

  • Brand 135%
  • Brand 235%
  • Brand 310%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (7 brands, 11%)

Search terms

Top Alienware Desktop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • asus rog g70036K/yr
  • 5080 pc52K/yr
  • alienware aurora39K/yr
  • alienware desktop69K/yr
  • alienware area-51 gaming desktop49K/yr
  • asus desktop30K/yr
  • 9070xt gaming pc20K/yr
  • gaming pc rtx 508023K/yr
  • asus desktop computer27K/yr
  • rtx 5070 ti gaming pc14K/yr

Reviews and returns

What reviews say buyers love and hate about Alienware Desktop

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Functionality-Overall”
3.6%of orders come back
“But it failed to work”
A buyer, on “Functionality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Alienware Desktop questions

Answered from the same tracked data.