Airpods Noise Cancelling
MaybeProducts sell for $73.02 on average, inside the sweet spot. But the average product has 16,182 reviews to catch up to, so Airpods Noise Cancelling is a Maybe.
- Flapen Score
- 50 / 100Top 21% of 8,347 Electronics niches · +7 vs the category median of 4350
- Market size
- $525K/yr183K searches / yr
- 90-day growth
- -12.6%search demand this quarter
- Competition
- 51%top-5 click share · 17 brands · 123 sellers
Flapen Score
Airpods Noise Cancelling against its category
The dotted line is the Electronics average. Past it, Airpods Noise Cancelling is stronger. Inside it, weaker.
Market
The Airpods Noise Cancelling market on Amazon at a glance
Shoppers on Amazon United States searched for Airpods Noise Cancelling 183K times last year and spent an estimated $525K. The top 5 brands take 80% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $525K a year.
- Searches, last 12 months
- 183K
- Growth, 90 days vs prior 90
- -12.6%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $525Ka year
- Peak month
- November2.3× the quietest month
- Top search term
- audifonos iphone37K searches a year
02 · Price
A sale here is worth $73.02.
Listings sell for $73.02 on average, from $9.04 to $438.80. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $73.02 that is $7K to $18K a year per listing.
- Average price
- $73.02inside the $15 to $100 sweet spot
- Price range
- $9.04–$438.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $7K–$18K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #147 within Headphones & Earbuds. It carries 16,182 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 3.7%
- Average rank
- #147in Headphones & Earbuds
- Average rating
- 4.23 starsAmazon United States average 4.42 stars
- Average reviews
- 16,182per listing
- Listings tracked
- 29
04 · Newcomers
7 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Airpods Noise Cancelling products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
123
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
51%
Top 20: 91%
Open market
17%
- Brand 154%
- Brand 211%
- Brand 38%
- Brand 44%
- Brand 54%
- Brand 63%
- Open — no brand owns it (11 brands, 17%)
Demand
Airpods Noise Cancelling search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Airpods Noise Cancelling search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- audifonos iphone37K/yr
- wireless earbuds white13K/yr
- airpods duppe13K/yr
- airpods for iphone 178K/yr
- earbuds white11K/yr
- airpod dupp11K/yr
- air pads7K/yr
- audifono iphone6K/yr
- auriculares iphone original apple10K/yr
- white airpods6K/yr
Reviews and returns
What reviews say buyers love and hate about Airpods Noise Cancelling
We read the reviews and the return reasons for every product selling here.
“Break easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
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FAQ
Common Airpods Noise Cancelling questions
Answered from the same tracked data.