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Airpods Cheap

Fail

The average product has 34,235 reviews to catch up to, so Airpods Cheap is a Fail.

Flapen Score
42
42 / 100
Ranks 4,522 of 8,347 Electronics niches · −1 vs the category median of 43
Market size
$151K/yr118K searches / yr
90-day growth
+4.4%search demand this quarter
Competition
77%top-5 click share · 10 brands · 37 sellers

Flapen Score

Airpods Cheap against its category

The dotted line is the Electronics average. Past it, Airpods Cheap is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airpods Cheap market on Amazon at a glance

Shoppers on Amazon United States searched for Airpods Cheap 118K times last year and spent an estimated $151K. The top 5 brands take 90% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
+4.4%
Conversion, latest week
5.1%
Market size, estimated
$151Ka year
Peak month
December1.6× the quietest month
Top search term
bluetooth airpods24K searches a year

02 · Price

A sale here is worth $25.12.

Listings sell for $25.12 on average, from $9.04 to $92.30. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $25.12 that is $3K to $6K a year per listing.

Average price
$25.12inside the $15 to $100 sweet spot
Price range
$9.04–$92.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$3K–$6K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #130 within Headphones & Earbuds. It carries 34,235 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
6.2%
Average rank
#130in Headphones & Earbuds
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
34,235per listing
Listings tracked
14

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Airpods Cheap products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

$0$15K$30K$45K$60K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

37

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

8%

  • Btootos65%
  • Jxrev10%
  • Apple6%
  • JBL5%
  • KTGEE4%
  • Soundcore2%
  • Open — no brand owns it (4 brands, 8%)

Demand

Airpods Cheap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Airpods Cheap search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bluetooth airpods24K/yr
  • a90 pro earbuds20K/yr
  • btootos wireless earbud11K/yr
  • airdrop10K/yr
  • best alternative to airpods13K/yr
  • airpods bluetooth6K/yr
  • wireless airpods for iphone5K/yr
  • jxrev wireless earbuds5K/yr
  • air pods cheap5K/yr
  • cheap air pods4K/yr

Reviews and returns

What reviews say buyers love and hate about Airpods Cheap

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Audio Quality”
12%of negative reviews mention “Charging”
2.9%of orders come back
“Not charging”
A buyer, on “Charging”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Airpods Cheap questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data