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Airpods 3rd Generation Case

Fail

Demand is soft, at -22.4% this quarter, so Airpods 3rd Generation Case is a Fail.

Flapen Score
45
45 / 100
Top 41% of 8,347 Electronics niches · +2 vs the category median of 43
Market size
$62K/yr329K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
32%top-5 click share · 36 brands · 56 sellers

Flapen Score

Airpods 3rd Generation Case against its category

The dotted line is the Electronics average. Past it, Airpods 3rd Generation Case is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airpods 3rd Generation Case market on Amazon at a glance

Shoppers on Amazon United States searched for Airpods 3rd Generation Case 329K times last year and spent an estimated $62K. The top 5 brands take 44% of clicks. Demand peaks in Aug–Sep–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 329K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months
329K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
1.6%
Market size, estimated
$62Ka year
Peak month
September9.9× the quietest month
Top search term
airpod 3rd generation case113K searches a year

02 · Price

A sale here is worth $11.70.

Listings sell for $11.70 on average, from $3.84 to $30.05. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $11.70 that is $0 to $1K a year per listing.

Average price
$11.70under the $15 to $100 sweet spot
Price range
$3.84–$30.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.3% of listings are out of stock. The average listing ranks #642 within Cases. It carries 9,284 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
19.3%
Average rank
#642in Cases
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
9,284per listing
Listings tracked
55

04 · Newcomers

11 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
11Amazon's first-year sales bar
Average brand age
25 months

Products

Top Airpods 3rd Generation Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

36 rising

Sellers

56

Top-5 brand share

44%

Top 20: 87%

Top-5 click share

32%

Top 20: 69%

Open market

51%

  • Brand 114%
  • Brand 211%
  • Brand 37%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Airpods 3rd Generation Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500K300KHoliday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Dec · busiest ÷ quietest = 9.9×

Search terms

Top Airpods 3rd Generation Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • airpod 3rd generation case113K/yr
  • apple airpods 3rd generation case26K/yr
  • airpods 3 case cute23K/yr
  • airpod 3 case cute16K/yr
  • airpod 3rd gen case21K/yr
  • airpods 3rd gen case17K/yr
  • airpod case gen 319K/yr
  • airpod cases 3rd generation9K/yr
  • airpod 3rd generation case cover10K/yr
  • airpod case 3rd generation cute8K/yr

Reviews and returns

What reviews say buyers love and hate about Airpods 3rd Generation Case

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Size-Overall”
22%of negative reviews mention “Size-Overall”
3.3%of orders come back
“Too Big”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Airpods 3rd Generation Case questions

Answered from the same tracked data.