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Airpod Holder

Fail

Shoppers spend an estimated $17K a year here, so Airpod Holder is a Fail.

Flapen Score
40
40 / 100
Ranks 5,198 of 8,347 Electronics niches · −3 vs the category median of 43
Market size
$17K/yr35K searches / yr
90-day growth
-4.4%search demand this quarter
Competition
60%top-5 click share · 17 brands · 25 sellers

Flapen Score

Airpod Holder against its category

The dotted line is the Electronics average. Past it, Airpod Holder is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airpod Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Airpod Holder 35K times last year and spent an estimated $17K. The top 5 brands take 64% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-4.4%
Conversion, latest week
4.3%
Market size, estimated
$17Ka year
Peak month
August1.6× the quietest month
Top search term
airpods holder strap for ears11K searches a year

02 · Price

A sale here is worth $10.98.

Listings sell for $10.98 on average, from $5.02 to $24.80. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $10.98 that is $0 to $1K a year per listing.

Average price
$10.98under the $15 to $100 sweet spot
Price range
$5.02–$24.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #347 within Earpads. It carries 4,707 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#347in Earpads
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
4,707per listing
Listings tracked
24

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
39 months

Products

Top Airpod Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

25

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

30%

  • Brand 117%
  • Brand 215%
  • Brand 315%
  • Brand 411%
  • Brand 56%
  • Brand 65%

Demand

Airpod Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Airpod Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • airpods holder strap for ears11K/yr
  • airpod accessories ear hooks and straps7K/yr
  • airpod ear holder7K/yr
  • airpods ear holder3K/yr
  • airpods holder for ears1K/yr
  • airpod holders for your ears4K/yr
  • ear pod holders904/yr
  • airpod holder for ears368/yr

Reviews and returns

What reviews say buyers love and hate about Airpod Holder

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Size-Overall”
14%of negative reviews mention “Size-Overall”
3.7%of orders come back
“Didnt fit”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Airpod Holder questions

Answered from the same tracked data.