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7 in 1 External Cd/dvd Drive for Laptop

Fail

Demand is soft, at -71.0% this quarter, so 7 in 1 External Cd/dvd Drive for Laptop is a Fail.

Flapen Score
37
37 / 100
Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 43
Market size
$13K/yr13K searches / yr
90-day growth
-71.0%search demand this quarter
Competition
58%top-5 click share · 12 brands · 23 sellers

Flapen Score

7 in 1 External Cd/dvd Drive for Laptop against its category

The dotted line is the Electronics average. Past it, 7 in 1 External Cd/dvd Drive for Laptop is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 7 in 1 External Cd/dvd Drive for Laptop market on Amazon at a glance

Shoppers on Amazon United States searched for 7 in 1 External Cd/dvd Drive for Laptop 13K times last year and spent an estimated $13K. The top 5 brands take 80% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -71.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
-71.0%
Conversion, latest week
3.1%
Market size, estimated
$13Ka year
Top search term
7 in 1 external cd/dvd drive for laptop6K searches a year

02 · Price

A sale here is worth $33.67.

Listings sell for $33.67 on average, from $19.41 to $68.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $33.67 that is $0 to $3K a year per listing.

Average price
$33.67inside the $15 to $100 sweet spot
Price range
$19.41–$68.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #24 within External Components. It carries 6,781 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#24in External Components
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
6,781per listing
Listings tracked
19

04 · Newcomers

7 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
7Amazon's first-year sales bar
Average brand age
36 months

Products

Top 7 in 1 External Cd/dvd Drive for Laptop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

23

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

15%

  • Brand 121%
  • Brand 220%
  • Brand 316%
  • Brand 412%
  • Brand 511%
  • Brand 65%
  • Open — no brand owns it (6 brands, 15%)

Demand

7 in 1 External Cd/dvd Drive for Laptop search demand

Weekly searches over the year. Pick a range.

500300Spike '26Apr '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top 7 in 1 External Cd/dvd Drive for Laptop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 7 in 1 external cd/dvd drive for laptop6K/yr
  • 7 in 1 external cd/dvd drive4K/yr
  • 7 in 1 usb 3.0/sd/tf/dvd/cd/vcd player portable burner3K/yr

Reviews and returns

What reviews say buyers love and hate about 7 in 1 External Cd/dvd Drive for Laptop

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Value For Money”
22%of negative reviews mention “Functionality-Overall”
4.7%of orders come back
“DID NOT WORK”
A buyer, on “Functionality-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 7 in 1 External Cd/dvd Drive for Laptop questions

Answered from the same tracked data.