5tb Hard Drive

Shoppers searched for this 418K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.

Searches, last 12 months

418K

Growth, 90 days vs prior 90

+6.6%

Conversion, latest week

3.6%

Market size, estimated

$2.3Ma year

Peak month

December2.0× the quietest month

Top search term

lacie hard drive109K searches a year

Listings sell for $152.81 on average, from $9.80 to $341.95. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $152.81 that is $153K to $191K a year per listing.

Average price

$152.81above the $15 to $100 sweet spot

Price range

$9.80–$341.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$153K–$191K

Returns

2.6%of orders · Amazon United States median 2.1%

45% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #40 within Data Storage. It carries 44,257 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

80%

Out of stock, average day

0.0%

Average rank

#40in Data Storage

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

44,257per listing

Listings tracked

20

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months