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40 Inch Roku Smart Tv

Fail

The top 5 brands take 100% of clicks, so 40 Inch Roku Smart Tv is a Fail.

Flapen Score
46
46 / 100
Top 37% of 8,347 Electronics niches · +3 vs the category median of 43
Market size
$850K/yr133K searches / yr
90-day growth
+27.9%search demand this quarter
Competition
83%top-5 click share · 3 brands · 23 sellers

Flapen Score

40 Inch Roku Smart Tv against its category

The dotted line is the Electronics average. Past it, 40 Inch Roku Smart Tv is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 40 Inch Roku Smart Tv market on Amazon at a glance

Shoppers on Amazon United States searched for 40 Inch Roku Smart Tv 133K times last year and spent an estimated $850K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +27.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $850K a year.

Searches, last 12 months
133K
Growth, 90 days vs prior 90
+27.9%
Conversion, latest week
4.1%
Market size, estimated
$850Ka year
Peak month
December2.1× the quietest month
Top search term
roku 40 inch smart tv16K searches a year

02 · Price

A sale here is worth $155.60.

Listings sell for $155.60 on average, from $122.22 to $196.44. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $155.60 that is $39K to $78K a year per listing.

Average price
$155.60above the $15 to $100 sweet spot
Price range
$122.22–$196.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$39K–$78K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #73 within Televisions. It carries 1,248 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
56%
Out of stock, average day
7.7%
Average rank
#73in Televisions
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
1,248per listing
Listings tracked
9

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
41 months

Products

Top 40 Inch Roku Smart Tv products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

23

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 189%
  • Brand 26%
  • Brand 35%
  • Open — no brand owns it (0%)

Demand

40 Inch Roku Smart Tv search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top 40 Inch Roku Smart Tv search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roku 40 inch smart tv16K/yr
  • 40 roku smart tv15K/yr
  • fire tv 40 inch14K/yr
  • roku tv 4011K/yr
  • insignia 40 inch smart tv14K/yr
  • roku 40 inch tv8K/yr
  • 4k 40 inch tv8K/yr
  • fire tv 407K/yr
  • 40 inch outdoor tv4K/yr
  • fire tv 40+ inch7K/yr

Reviews and returns

What reviews say buyers love and hate about 40 Inch Roku Smart Tv

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Value For Money”
9%of negative reviews mention “Quality-Overall”
1.9%of orders come back
“Bad Quality”
A buyer, on “Quality-Overall”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 40 Inch Roku Smart Tv questions

Answered from the same tracked data.