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360 Indoor Camera

Fail

The top 5 brands take 95% of clicks, so 360 Indoor Camera is a Fail.

Flapen Score
36
36 / 100
Ranks 6,374 of 8,347 Electronics niches · −7 vs the category median of 43
Market size
$119K/yr137K searches / yr
90-day growth
-8.7%search demand this quarter
Competition
76%top-5 click share · 6 brands · 21 sellers

Flapen Score

360 Indoor Camera against its category

The dotted line is the Electronics average. Past it, 360 Indoor Camera is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 360 Indoor Camera market on Amazon at a glance

Shoppers on Amazon United States searched for 360 Indoor Camera 137K times last year and spent an estimated $119K. The top 5 brands take 95% of clicks. Demand peaks in Jul–Aug. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $119K a year.

Searches, last 12 months
137K
Growth, 90 days vs prior 90
-8.7%
Conversion, latest week
3.0%
Market size, estimated
$119Ka year
Peak month
July1.6× the quietest month
Top search term
litokam35K searches a year

02 · Price

A sale here is worth $28.37.

Listings sell for $28.37 on average, from $12.49 to $54.78. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $28.37 that is $7K to $14K a year per listing.

Average price
$28.37inside the $15 to $100 sweet spot
Price range
$12.49–$54.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$7K–$14K
Returns
5.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #133 within Video Surveillance. It carries 8,040 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#133in Video Surveillance
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
8,040per listing
Listings tracked
16

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
19 months

Products

Top 360 Indoor Camera products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

21

Top-5 brand share

95%

Top 20: 96%

Top-5 click share

76%

Top 20: 100%

Open market

1%

  • Brand 189%
  • Brand 24%
  • Brand 32%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (1%)

Demand

360 Indoor Camera search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.6×

Search terms

Top 360 Indoor Camera search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • litokam35K/yr
  • little elf camera26K/yr
  • travel security camera18K/yr
  • littlelf smart camera11K/yr
  • litokam indoor camera17K/yr
  • portable security camera for travel9K/yr
  • little elf smart camera9K/yr
  • portable camera security6K/yr
  • littleelf smart camera indoor2K/yr
  • litocam3K/yr

Reviews and returns

What reviews say buyers love and hate about 360 Indoor Camera

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
20%of negative reviews mention “Connectivity-Overall”
5.0%of orders come back
“Constantly disconnects”
A buyer, on “Connectivity-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 360 Indoor Camera questions

Answered from the same tracked data.