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24tb External Hard Drive

Fail

The top 5 brands take 100% of clicks, so 24tb External Hard Drive is a Fail.

Flapen Score
37
37 / 100
Ranks 6,097 of 8,347 Electronics niches · −6 vs the category median of 43
Market size
$1.7M/yr360K searches / yr
90-day growth
-17.9%search demand this quarter
Competition
59%top-5 click share · 5 brands · 114 sellers

Flapen Score

24tb External Hard Drive against its category

The dotted line is the Electronics average. Past it, 24tb External Hard Drive is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 24tb External Hard Drive market on Amazon at a glance

Shoppers on Amazon United States searched for 24tb External Hard Drive 360K times last year and spent an estimated $1.7M. All 5 brands take every click. Demand peaks in May–Jun. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 360K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months
360K
Growth, 90 days vs prior 90
-17.9%
Conversion, latest week
1.0%
Market size, estimated
$1.7Ma year
Peak month
May11.3× the quietest month
Top search term
24tb hard drive86K searches a year

02 · Price

A sale here is worth $470.83.

Listings sell for $470.83 on average, from $260.74 to $777.32. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $470.83 that is $118K to $235K a year per listing.

Average price
$470.83above the $15 to $100 sweet spot
Price range
$260.74–$777.32
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$118K–$235K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #649 within Internal Components. It carries 42,524 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
74%
Out of stock, average day
5.4%
Average rank
#649in Internal Components
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
42,524per listing
Listings tracked
23

04 · Newcomers

8 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
8Amazon's first-year sales bar
Average brand age
52 months

Products

Top 24tb External Hard Drive products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 rising

Sellers

114

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

59%

Top 20: 96%

Open market

0%

  • Brand 175%
  • Brand 216%
  • Brand 36%
  • Brand 42%
  • Brand 51%

Demand

24tb External Hard Drive search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Black Friday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun · busiest ÷ quietest = 11.3×

Search terms

Top 24tb External Hard Drive search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 24tb hard drive86K/yr
  • 22tb hard drive37K/yr
  • 24 tb hard drive30K/yr
  • 24tb31K/yr
  • 22tb external hard drive19K/yr
  • 24tb external hard drive24K/yr
  • 24tb hdd20K/yr
  • 22tb16K/yr
  • 28tb external hard drive13K/yr
  • seagate 22tb external hard drive6K/yr

Reviews and returns

What reviews say buyers love and hate about 24tb External Hard Drive

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Storage Capacity”
23%of negative reviews mention “Durability”
2.6%of orders come back
“breaks”
A buyer, on “Durability”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 24tb External Hard Drive questions

Answered from the same tracked data.