24-70mm f2.8 sony
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$6.1M$6.1M/yr · 525K searches
Review moat
Great446.11avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Okay+4.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad7.2%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Avg price
Bad$1169.03avg listing price — sweet spot $15–$100
Price range
Bad$606.69–$2382.42cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, 24-70mm f2.8 sony is a $6.1M/yr Amazon United States market (525K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 34/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
24-70mm f2.8 sony market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $4.7M–$5.8M
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #176
- Page quality
- 0%
- Prime
- 68%
- Sponsored
- 89%
- Out of stock
- 1.3%
- Avg brand age
- 84 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
3 flat
Sellers
127
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
0%
- Sigma48%
- Tamron28%
- Sony25%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +4.0% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 1.6×
Top 24-70mm f2.8 sony search terms
- sigma 24-70mm f2.8 art sony168K/yr
- tamron 28-75mm f/2.882K/yr
- sony 24-70mm f2.8 gm ii48K/yr
- 24-70mm f2.8 sony41K/yr
- sigma 24-7035K/yr
- sony 24-7026K/yr
- sigma 24-70mm f2.818K/yr
- sony fe 24-70mm f/2.8 gm ii15K/yr
- 24-7011K/yr
- tamron 28-758K/yr
Top 24-70mm f2.8 sony products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
24-70mm F2.8 DGDN II for Sony E
Sigma$1062.754.5★365 rev
Tamron 28-75mm F/2.8 Di III VXD G2 for Sony E-Mount Full Frame/APS-C (6 Year Limited USA Warranty)
Tamron$709.734.7★636 rev
Sony SEL2470GM2 FE 24-70mm f/2.8 GM II Full-Frame Constant-Aperture G-Master Standard Zoom Lens
Sony$2283.174.7★348 rev
Sigma 24-70mm f2.8 DG DN II Art Lens Sony E Full Frame Format Six SLD Elements Rounded 11-Blade Godox Flash TT350S Mini 64GB Extreme PRO Memory Card & Waith Cleaning Cloth (Bundle Set)
Sigma$1258.754.7★66 rev
Sony SEL2470GM E-Mount Camera Lens: FE 24-70 mm F2.8 G Master Full Frame Standard Zoom Lens
Sony$1581.034.6★616 rev
Newest
by launch date
Sigma 24-70mm f/2.8 DG DN II Art Lens for Sony E Full-Frame Standard Zoom with HLA AF Bundle with Hoya NXT Plus 82mm UV Filter Cleaning Kit Sigma 4-Year Warranty
Sigma$1262.650 rev
Sigma 24-70mm f/2.8 DG DN II Art Lens for Sony E Bundle with Backpack Multi Coated UV Lens Filter LensPen Cleaner Cap Tether and Cleaning Kit Sigma 4-Year Limited Warranty
Sigma$1265.8342 rev
Sigma 24-70mm f2.8 DG DN II Art Lens Sony E Full Frame Format Six SLD Elements Rounded 11-Blade Godox Flash TT350S Mini 64GB Extreme PRO Memory Card & Waith Cleaning Cloth (Bundle Set)
Sigma$1258.7566 rev
Sigma 24-70MM F2.8 DG DN II Art Lens (L-Mount) Bundle with 64GB SDXC UHS-I Memory Card (2 Items)
Sigma$1174.2725 rev
Sigma 24-70mm f/2.8 DG DN II Art Lens for Sony E Mount with Altura Photo Advanced Accessory and Travel Bundle
Sigma$1264.5424 rev
Trending
90-day click momentumSigma 24-70mm f/2.8 DG DN II Art Lens for Sony E Full-Frame Standard Zoom with HLA AF Bundle with Hoya NXT Plus 82mm UV Filter Cleaning Kit Sigma 4-Year Warranty
Sigma$1262.650.0★
Tamron 28-75mm f/2.8 Di III VXD G2 Lens for Sony E Full Frame with Fast Autofocus and 7.1 Inch Close Focus + UV CPL ND2 Filter Kit Cleaning Kit Cap Tether Software Kit Tamron 6 Year Warranty
Tamron$731.445.0★
Sigma 24-70mm f/2.8 DG DN II Art Lens for Sony E Bundle with Backpack Multi Coated UV Lens Filter LensPen Cleaner Cap Tether and Cleaning Kit Sigma 4-Year Limited Warranty
Sigma$1265.834.5★
Tamron 28-75mm F/2.8 Di III VXD G2 Lens for Sony E-Mount Black Single
Tamron$709.264.7★
Sony FE 24-70mm F2.8 GM II Standard Zoom Lens Lightweight G Master Optics Expansive Low-Light Performance SEL2470GM2 Filter Kit Cap Keeper Cleaning Kit
Sony$2382.424.8★
What buyers say about 24-70mm f2.8 sony
What buyers praise and complain about, mined from review topics.What buyers love
“Sharp lense”
“fast autofocus”
“Price is affordable”
“the photos were crisp”
“The build quality also feels solid and well made”
“Excellent Everyday Zoom Lens”
“So versatile”
“The lens also feels well built while still being lightweight enough to carry around for long shoots”
“works great-pictures and videos are so clean and so professional”
“Very fast AF”
What buyers complain about
“Dust inside lens”
“Autofocus be trippy sometimes”
“Bang for buck for Z mount cameras”
“The rest, beside the SD card, are trash”
“Its too big”
“They sent me a used”
“Excellent Lens, however false advertisement on the SD Card”
“The only small downside for me is that its a bit heavier than I expected”
“Extras don't work”
“the stabilization is just plain bad”
Top return reasons
Common questions
- Is 24-70mm f2.8 sony profitable to sell on Amazon United States?
- The niche generates $6.1M/yr across 19 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +4.0%. Flapen's verdict: Skip it (34/100).
- How competitive is the 24-70mm f2.8 sony niche?
- 3 brands and 127 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in 24-70mm f2.8 sony?
- Top complaints mined from reviews: Lenses, Auto Focus, Mounting. The return rate is 7.2% — above our launch gate.
- When does demand for 24-70mm f2.8 sony peak?
- Demand peaks in Oct–Nov; the busiest month runs 1.6× the quietest.
- What does it cost to enter the 24-70mm f2.8 sony niche?
- Listings span $606.69–$2382.42; the average listing price is $1169.03 (sweet spot $15–$100). The average incumbent carries 446 reviews — the moat a new listing must climb.