16tb Hard Drive
FailThe top 5 brands take 100% of clicks, so 16tb Hard Drive is a Fail.
- Flapen Score
- 44 / 100Top 45% of 8,347 Electronics niches · +1 vs the category median of 4344
- Market size
- $2.1M/yr514K searches / yr
- 90-day growth
- -11.7%search demand this quarter
- Competition
- 46%top-5 click share · 5 brands · 153 sellers
Flapen Score
16tb Hard Drive against its category
The dotted line is the Electronics average. Past it, 16tb Hard Drive is stronger. Inside it, weaker.
Market
The 16tb Hard Drive market on Amazon at a glance
Shoppers on Amazon United States searched for 16tb Hard Drive 514K times last year and spent an estimated $2.1M. All 5 brands take every click. Demand peaks in Mar. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 514K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.
- Searches, last 12 months
- 514K
- Growth, 90 days vs prior 90
- -11.7%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $2.1Ma year
- Peak month
- March1.8× the quietest month
- Top search term
- 16tb hard drive148K searches a year
02 · Price
A sale here is worth $333.27.
Listings sell for $333.27 on average, from $168.16 to $650.20. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $333.27 that is $83K to $167K a year per listing.
- Average price
- $333.27above the $15 to $100 sweet spot
- Price range
- $168.16–$650.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $83K–$167K
- Returns
- 3.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #409 within Data Storage. It carries 13,793 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 87%
- Out of stock, average day
- 2.1%
- Average rank
- #409in Data Storage
- Average rating
- 4.17 starsAmazon United States average 4.42 stars
- Average reviews
- 13,793per listing
- Listings tracked
- 30
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top 16tb Hard Drive products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Western Digital 16TB WD Red Pro NAS Internal Hard Drive HDD - 7200 RPM SATA 6 Gb/s CMR 512 MB Cache 3.5 - WD161KFGX
- Price
- $384.88
- Rating
- 3.9/5
- Reviews
- 2,261
- Age
- 5y ago

Seagate IronWolf Pro 16 TB Enterprise NAS Internal HDD CMR 3.5 Inch SATA 6 Gb/s 7 200 RPM 256 MB Cache for RAID Network Attached Storage (ST16000NT001)
- Price
- $350.64
- Rating
- 4.1/5
- Reviews
- 1,879
- Age
- 3y ago

Toshiba MG08ACA16TE 16TB 7200RPM 512e 3.5 SATA Enterprise Desktop Hard Drive (Renewed)
- Price
- $327.56
- Rating
- 4.1/5
- Reviews
- 70
- Age
- 4y ago

Seagate 16TB HDD Exos X16 7200 RPM 512e/4Kn SATA 6Gb/s 256MB Cache 3.5-Inch Enterprise Hard Drive (ST16000NM001G) (Renewed)
- Price
- $333.28
- Rating
- 3.9/5
- Reviews
- 395
- Age
- 5y ago

Seagate Skyhawk AI 16TB Video Internal Hard Drive HDD 3.5 Inch SATA 6Gb/s 512MB Cache for DVR NVR Security Camera System with Drive Health Management and in-House Rescue Services (ST16000VE004)
- Price
- $425.90
- Rating
- 4.2/5
- Reviews
- 524
- Age
- 2y ago
Trending
estimated 90-day click momentum
Western Digital 24TB WD Red Pro NAS Internal Hard Drive HDD - 7200 RPM SATA 6 Gb/s CMR 512 MB Cache 3.5 -WD241KFGX
- Price
- $650.20
- Rating
- 3.9/5
- Reviews
- 2,261
- Age
- 1y ago

Seagate IronWolf Pro 12 TB Enterprise NAS Internal HDD CMR 3.5 Inch SATA 6 Gb/s 7 200 RPM 256 MB Cache for RAID Network Attached Storage (ST12000NT001)
- Price
- $319.29
- Rating
- 4.1/5
- Reviews
- 1,879
- Age
- 3y ago

Toshiba MG08ACA16TE 16TB 7200RPM 512e 3.5 SATA Enterprise Desktop Hard Drive (Renewed)
- Price
- $327.56
- Rating
- 4.1/5
- Reviews
- 70
- Age
- 4y ago

Seagate 16TB HDD Exos X16 7200 RPM 512e/4Kn SATA 6Gb/s 256MB Cache 3.5-Inch Enterprise Hard Drive (ST16000NM001G) (Renewed)
- Price
- $333.28
- Rating
- 3.9/5
- Reviews
- 395
- Age
- 5y ago

Western Digital 12TB WD Red Pro NAS Internal Hard Drive HDD - 7200 RPM SATA 6 Gb/s CMR 512 MB Cache 3.5 - WD122KFBX
- Price
- $327.07
- Rating
- 3.9/5
- Reviews
- 2,261
- Age
- 1y ago
Newest
by launch date
Western Digital 24TB WD Red Pro NAS Internal Hard Drive HDD - 7200 RPM SATA 6 Gb/s CMR 512 MB Cache 3.5 -WD241KFGX
- Price
- $650.20
- Rating
- 3.9/5
- Reviews
- 2,261
- Age
- 1y ago

ST16000NM001G 16TB HDD Exos X16 7200 RPM 512e/4Kn SATA 6Gb/s 256MB Cache 3.5-Inch Enterprise Hard Drive (Renewed)
- Price
- $279.46
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 1y ago

Western Digital 10TB WD Red Plus NAS Internal Hard Drive HDD - 7200 RPM SATA 6 GB/s CMR 512 MB Cache 3.5 - WD100EFGX
- Price
- $253.85
- Rating
- 4.0/5
- Reviews
- 319
- Age
- 1y ago

Western Digital 12TB WD Red Plus NAS Internal Hard Drive HDD - 7200 RPM SATA 6 GB/s CMR 512 MB Cache 3.5 - WD120EFGX
- Price
- $275.19
- Rating
- 4.0/5
- Reviews
- 319
- Age
- 1y ago

Seagate Expansion 22TB External Hard Drive HDD - USB 3.0 with Rescue Data Recovery Services (STKP22000400)
- Price
- $308.84
- Rating
- 4.2/5
- Reviews
- 7,817
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
153
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 87%
Open market
0%
- Seagate46%
- Western Digital36%
- TOSHIBA9%
- MDD MAXDIGITALDATA8%
- Generic1%
Demand
16tb Hard Drive search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 1.8×
Search terms
Top 16tb Hard Drive search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- 16tb hard drive148K/yr
- wd red pro80K/yr
- 16 tb hard drive56K/yr
- 16tb hdd43K/yr
- 16tb36K/yr
- 16tb surveillance hard drive20K/yr
- hdd 16tb18K/yr
- western digital red pro18K/yr
- 16tb nas hard drive10K/yr
- seagate ironwolf pro 16tb10K/yr
Reviews and returns
What reviews say buyers love and hate about 16tb Hard Drive
We read the reviews and the return reasons for every product selling here.
“breaks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 16tb Hard Drive questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









