Is 13 inch smart tv profitable to sell on Amazon United States?

The niche generates $44K/yr across 38 tracked products. 10 of 13 products launched in the last 360 days are still selling. 90-day search growth is +15.6%. Flapen's verdict: Skip it (45/100).

How competitive is the 13 inch smart tv niche?

14 brands and 61 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in 13 inch smart tv?

Top complaints mined from reviews: Audio Quality, Quality-Overall, Functionality-Overall. The return rate is 5.5% — above our launch gate.

When does demand for 13 inch smart tv peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the 13 inch smart tv niche?

Listings span $56.58–$268.13; the average listing price is $125.28 (sweet spot $15–$100). The average incumbent carries 736 reviews — the moat a new listing must climb.

13 inch smart tv

Skip it

A small market ($44K/yr) — this niche doesn't clear our bar today.

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Competition

Great35%

top-5 click share — an open shelf

Review moat

Good736.08

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$125.28

avg listing price — sweet spot $15–$100

Growth

Okay+15.6%

90-day search growth — must beat 0% to launch

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Price range

Bad$56.58–$268.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$44K

$44K/yr · 34K searches

Signals Quality Gap High Returns High Price

According to Flapen's Amazon United States niche tracking, 13 inch smart tv is a $44K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 45/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

13 inch smart tv market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $31K–$63K; units × avg price
Conversion rate: 1.0%
Avg BSR: #804
Page quality: 0%
Prime: 87%
Sponsored: 89%
Out of stock: 14.4%
Avg brand age: 46 months
Avg seller age: 194 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

14 flat

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

35%

Top 20: 83%

Open market

12%

othoig24%
Feihe21%
Supersonic20%
FancyAug9%
Jexiop8%
Roku5%
Open — no brand owns it (8 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +15.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top 13 inch smart tv search terms

13 inch smart tv13K/yr +16.8%0.6% conv.
supersonic tv6K/yr +8.6%1.5% conv.
10 tv5K/yr +7.3%0.6% conv.
13 inch tv flat screen smart tv4K/yr +14.3%0.8% conv.
13 tv flat screen smart tv3K/yr +16.1%1.2% conv.
small roku tv 13 inch smart tv1K/yr +79.4%1.3% conv.
13 inch tv flat screen909/yr -5.0%0.9% conv.

All search terms

Top 13 inch smart tv products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

othoig 12.5 Inch Small Smart TV with Built-in Apps Full HD 1080P Mini Flat Screen TV WiFi & Bluetooth ATSC Digital Tuner USB/HDMI/AV Inputs 12V Car Charger Small TV for Kitchen Bedroom RV Office

othoig$140.524.0★38 rev

12.5inch small Portable TV Essential for Bedroom/Kitchen/Camping Support HDMI/USB input Built-in speakers lightweight and easy to carry Suitable for small spaces(NO with WiFi/Bluetooth/Satellite)

othoig$87.604.3★170 rev

Supersonic SC-1520VTV 15.6 inch Smart AC/DC LED TV Powered by VIDAA 1080p WiFi Built-in Speakers USB 3X HDMI ARC For Kitchen RV Boat Truck Playroom Room Remote DC Car Cord INCLUDED-Black

Supersonic$157.023.9★193 rev

othoig 14 Inch Small Smart TV HD LED Small Portable Smart TV with Built-in APP Digital ATSC Tuner HDMI/USB/AV Inputs Small Smart Television for Kitchen Bedroom RV Camper

othoig$147.354.4★150 rev

Feihe 12 Inch Small TV Portable TV with HD Display Antenna HDMI AV USB Ports Built-in Digital Tuner and Compact Design for Kitchen RV and Travel

Feihe$85.643.9★154 rev

Newest

by launch date

FancyAug Portable TV Small TV with Touchscreen LCD Monitor Built in Apps Support SD WiFi Bluetooth USB HDMI Input Mini Smart TV Design for Home Kitchen RV and Travel Use

FancyAug$99.3216 rev

1mo ago

Roku 24-Inch Smart TV 2026 - Select Series 720p HD TV - RokuTV

Roku$89.941,197 rev

2mo ago

FancyAug Portable TV Small TV with Touchscreen LCD Monitor

FancyAug$99.1231 rev

3mo ago

FancyAug Small Smart tv Portable TV with Touchscreen LCD Monitor Built in Apps Support SD WiFi Bluetooth USB HDMI Input Mini TV Design for Home Kitchen RV and Travel Use

FancyAug$97.0141 rev

4mo ago

Roku Smart TV 24-Inch Select Series 720p HD TV Roku TV with Voice Remote Flat Screen LED Television with Wi-Fi for Streaming Live Local News Sports Family Entertainment

Roku$101.28723 rev

8mo ago

What buyers say about 13 inch smart tv

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money13%

“Great value”

Image/Picture Clarity11%

“Clear picture”

Assembly/Installation10%

“Easy install”

Size-Overall10%

“SIZE is perfect for what I need”

Audio Quality6%

“Good sound”

Display Resolution6%

“Great picture quality”

Quality-Overall5%

“Very high quality TV”

Portability4%

“Lightweight and portable”

Advertised Vs Actual Product4%

“Works as advertised”

Ease Of Use4%

“Easy Peasy”

What buyers complain about

Audio Quality10%

“Sound is terrible”

Quality-Overall10%

“Not good quality”

Functionality-Overall7%

“Didnt work”

Software/Application7%

“Hard to set up, poor software”

Connectivity-Overall7%

“It doesnt connect well”

Size-Overall6%

“The TV is bit too small”

Durability4%

“It broke”

Value For Money3%

“For the price, I would look elsewhere”

Instructions/User Manual/Troubleshooting2%

“instructions are terrible”

Audio Volume2%

“Not clear volume sound”

Top return reasons

Size-Overall41%

Compatibility-Overall11%

Connectivity-Overall8%

Functionality-Overall7%

Advertised Vs Actual Product4%

Audio Quality4%

Software/Application3%

Defective Material/Parts2%

Value For Money2%

Assembly/Installation2%

Common questions

Is 13 inch smart tv profitable to sell on Amazon United States?: The niche generates $44K/yr across 38 tracked products. 10 of 13 products launched in the last 360 days are still selling. 90-day search growth is +15.6%. Flapen's verdict: Skip it (45/100).
How competitive is the 13 inch smart tv niche?: 14 brands and 61 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in 13 inch smart tv?: Top complaints mined from reviews: Audio Quality, Quality-Overall, Functionality-Overall. The return rate is 5.5% — above our launch gate.
When does demand for 13 inch smart tv peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the 13 inch smart tv niche?: Listings span $56.58–$268.13; the average listing price is $125.28 (sweet spot $15–$100). The average incumbent carries 736 reviews — the moat a new listing must climb.