120mm Aio
FailShoppers spend an estimated $46K a year here, so 120mm Aio is a Fail.
- Flapen Score
- 39 / 100Ranks 5,506 of 8,347 Electronics niches · −4 vs the category median of 4339
- Market size
- $46K/yr77K searches / yr
- 90-day growth
- -2.4%search demand this quarter
- Competition
- 59%top-5 click share · 11 brands · 48 sellers
Flapen Score
120mm Aio against its category
The dotted line is the Electronics average. Past it, 120mm Aio is stronger. Inside it, weaker.
Market
The 120mm Aio market on Amazon at a glance
Shoppers on Amazon United States searched for 120mm Aio 77K times last year and spent an estimated $46K. The top 5 brands take 85% of clicks. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.
- Searches, last 12 months
- 77K
- Growth, 90 days vs prior 90
- -2.4%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $46Ka year
- Peak month
- December1.4× the quietest month
- Top search term
- 120mm aio40K searches a year
02 · Price
A sale here is worth $44.96.
Listings sell for $44.96 on average, from $30.42 to $87.37. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $44.96 that is $0 to $4K a year per listing.
- Average price
- $44.96inside the $15 to $100 sweet spot
- Price range
- $30.42–$87.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 5.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #259 within Internal Components. It carries 493 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 100%
- Out of stock, average day
- 8.1%
- Average rank
- #259in Internal Components
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 493per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top 120mm Aio products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
48
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
12%
- Brand 166%
- Brand 27%
- Brand 35%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (5 brands, 12%)
Demand
120mm Aio search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top 120mm Aio search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 120mm aio40K/yr
- 120 aio8K/yr
- 140mm aio7K/yr
- aio cooler 120mm7K/yr
- aio 120mm5K/yr
- single fan aio3K/yr
- 120 mm aio3K/yr
- 120mm aio cpu cooler4K/yr
Reviews and returns
What reviews say buyers love and hate about 120mm Aio
We read the reviews and the return reasons for every product selling here.
“Horrible Installation”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 120mm Aio questions
Answered from the same tracked data.









