Makeup Brush Cleaner

Shoppers searched for this 4.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.1M a year.

Searches, last 12 months

4.4M

Growth, 90 days vs prior 90

-12.3%

Conversion, latest week

8.1%

Market size, estimated

$6.1Ma year

Peak month

December2.9× the quietest month

Top search term

makeup brush cleaner2.4M searches a year

Listings sell for $16.79 on average, from $5.02 to $32.96. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 10,000 to 12,500 of them. At $16.79 that is $168K to $210K a year per listing.

Average price

$16.79inside the $15 to $100 sweet spot

Price range

$5.02–$32.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

10,000–12,500

Revenue per listing a year

$168K–$210K

Returns

0.9%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #35 within Makeup Brushes & Tools. It carries 4,257 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

10.3%

Average rank

#35in Makeup Brushes & Tools

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

4,257per listing

Listings tracked

34

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

7Amazon's first-year sales bar

Average brand age

42 months