Magnesium Lotion

Shoppers searched for this 2.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.9M a year.

Searches, last 12 months

2.6M

Growth, 90 days vs prior 90

+16.8%

Conversion, latest week

8.3%

Market size, estimated

$4.9Ma year

Peak month

June1.6× the quietest month

Top search term

magnesium lotion862K searches a year

Listings sell for $22.29 on average, from $5.96 to $47.68. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 12,500 to 15,000 of them. At $22.29 that is $279K to $334K a year per listing.

Average price

$22.29inside the $15 to $100 sweet spot

Price range

$5.96–$47.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

12,500–15,000

Revenue per listing a year

$279K–$334K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #194 within Lotions. It carries 2,677 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#194in Lotions

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

2,677per listing

Listings tracked

19

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

46 months