Advent Calendar for Adults
MaybeThe top 5 brands take only 32% of clicks. But buyers convert on only 0.4% of searches, so Advent Calendar for Adults is a Maybe.
- Flapen Score
- 62 / 100Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 4862
- Market size
- $201K/yr1.7M searches / yr
- 90-day growth
- -7.7%search demand this quarter
- Competition
- 29%top-5 click share · 41 brands · 78 sellers
Flapen Score
Advent Calendar for Adults against its category
The dotted line is the Beauty & Personal Care average. Past it, Advent Calendar for Adults is stronger. Inside it, weaker.
Market
The Advent Calendar for Adults market on Amazon at a glance
Shoppers on Amazon United States searched for Advent Calendar for Adults 1.7M times last year and spent an estimated $201K. The top 5 brands take 32% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $201K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -7.7%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $201Ka year
- Peak month
- November464.0× the quietest month
- Top search term
- advent calendar for men307K searches a year
02 · Price
A sale here is worth $28.54.
Listings sell for $28.54 on average, from $7.82 to $94.58. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $28.54 that is $3K to $7K a year per listing.
- Average price
- $28.54inside the $15 to $100 sweet spot
- Price range
- $7.82–$94.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
45% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #46,060 within Makeup Sets. It carries 526 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 98%
- Out of stock, average day
- 17.1%
- Average rank
- #46,060in Makeup Sets
- Average rating
- 4.24 starsAmazon United States average 4.42 stars
- Average reviews
- 526per listing
- Listings tracked
- 47
04 · Newcomers
4 of last year's 23 launches cleared the first-year sales bar.
23 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 23
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Advent Calendar for Adults products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
41 rising
Sellers
78
Top-5 brand share
32%
Top 20: 75%
Top-5 click share
29%
Top 20: 70%
Open market
63%
- Brand 19%
- Brand 27%
- Brand 36%
- Brand 45%
- Brand 55%
- Brand 65%
Demand
Advent Calendar for Adults search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 464.0×
Search terms
Top Advent Calendar for Adults search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- advent calendar for men307K/yr
- advent calendar for teen girls714K/yr
- mens advent calendar159K/yr
- advent calendar men78K/yr
- advent calendar teen girl78K/yr
- advent calendars for teen girls47K/yr
- cute advent calendar26K/yr
- advent calendars for men60K/yr
- teen girl advent calendar66K/yr
- unique advent calendars25K/yr
Reviews and returns
What reviews say buyers love and hate about Advent Calendar for Adults
We read the reviews and the return reasons for every product selling here.
“cheaply made products”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Advent Calendar for Adults questions
Answered from the same tracked data.









