28 Inch Wig

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

77K

Growth, 90 days vs prior 90

-20.0%

Conversion, latest week

1.1%

Market size, estimated

$93Ka year

Peak month

March1.7× the quietest month

Top search term

quandian hair50K searches a year

Listings sell for $109.75 on average, from $81.24 to $155.77. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $109.75 that is $11K to $27K a year per listing.

Average price

$109.75above the $15 to $100 sweet spot

Price range

$81.24–$155.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

100–250

Revenue per listing a year

$11K–$27K

Returns

5.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #106 within Wigs. It carries 899 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#106in Wigs

Average rating

4.03 starsAmazon United States average 4.42 stars

Average reviews

899per listing

Listings tracked

7

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

17 months