21st Birthday Sash
prices mostly outside the sweet spot ($5.74–$12.79) — 21st Birthday Sash doesn't clear our bar today.
Flapen Score
Ranks 9,802 of 10,978 Beauty & Personal Care niches · −12 vs the category median of 48
Is 21st Birthday Sash profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 21st Birthday Sash is a $239K/yr Amazon United States market (601K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 36/100.
21st Birthday Sash: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -1.3% over the last 90 days and 4.5% of searches end in a purchase.
$239K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 13 products
Top 21st Birthday Sash products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
21st Birthday Crowns and Sash for Women Birthday Sash Princess Tiara Headband Rose Gold Crown with Combs Crystal Tiaras Headpieces for Party Hair Accessories Gifts
- Price
- $8.48
- Rating
- 4.6/5
- Reviews
- 200
- Age
- 2y ago
Araluky Happy 21st Birthday Decorations for Her with Happy 21st Birthday Sash for Women & Twenty-one Crown 21 years old Gifts
- Price
- $12.79
- Rating
- 4.6/5
- Reviews
- 111
- Age
- 2y ago
Docooniver 21st Birthday Sash for Girls and Women Finally 21 Sash White with Gold Foil Lettering
- Price
- $5.99
- Rating
- 4.7/5
- Reviews
- 1,460
- Age
- 4y ago
KICOSY 21st Birthday Crowns and Sash for Women Princess Tiara Sash Set Elegant Sliver Crown with Combs for Girls 21st Birthday Decorations for Her Party Hair Accessories Gifts
- Price
- $10.00
- Rating
- 4.7/5
- Reviews
- 93
- Age
- 2y ago
PartyForever 21st Birthday Decoration Sash for Women Im 21! Black 33.5 inch Long with Rose Gold Letters for Her
- Price
- $8.06
- Rating
- 4.7/5
- Reviews
- 356
- Age
- 4y ago
Trending
90-day click momentumAraluky Happy 21st Birthday Decorations for Her with Happy 21st Birthday Sash for Women & Twenty-one Crown 21 years old Gifts
- Price
- $12.79
- Rating
- 4.6/5
- Reviews
- 111
- Age
- 2y ago
Docooniver 21st Birthday Sash for Girls and Women Finally 21 Sash White with Gold Foil Lettering
- Price
- $5.99
- Rating
- 4.7/5
- Reviews
- 1,460
- Age
- 4y ago
21st Birthday Crowns and Sash for Women Birthday Sash Princess Tiara Headband Rose Gold Crown with Combs Crystal Tiaras Headpieces for Party Hair Accessories Gifts
- Price
- $8.48
- Rating
- 4.6/5
- Reviews
- 200
- Age
- 2y ago
Luwigs Finally 21 Birthday Sash with Glitter Gold Sash with Black Foil 21st Birthday Decoration Sash for Men and Women Bday Party Favors Supplies (Gold)
- Price
- $6.99
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 2y ago
21st Birthday Decorations for Her Include 21st Birthday Sash and Tiara Cake Topper and Candles Number Balloons 21 Year Old Gifts for Her
- Price
- $10.06
- Rating
- 4.7/5
- Reviews
- 3,507
- Age
- 3y ago
Newest
by launch date
21st Birthday Decorations for Her with 21st Birthday Sash and Crown Candles Gold Gifts for 21 Year Old Girls
- Price
- $9.93
- Rating
- 4.7/5
- Reviews
- 1,096
- Age
- 1y ago
21st Birthday Decorations for Her with 21st Birthday Sash White and Tiara Gold 21 Candles Gold 21 Year Old Gifts for Her
- Price
- $9.81
- Rating
- 4.7/5
- Reviews
- 1,096
- Age
- 1y ago
Semato 21st Birthday Decorations for Her Sash and Crown Tiara Kit Rose Gold 21st Birthday Gifts for Girls Party Supplies
- Price
- $11.81
- Rating
- 4.8/5
- Reviews
- 239
- Age
- 1y ago
Vuzvuv Finally 21 Birthday Sash with Glitter 21st Birthday Decoration 21st Sash for Women Man Twenty One Party Favors Supplies and Decor-Black
- Price
- $5.74
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 2y ago
Luwigs Finally 21 Birthday Sash with Glitter Gold Sash with Black Foil 21st Birthday Decoration Sash for Men and Women Bday Party Favors Supplies (Gold)
- Price
- $6.99
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
12
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
12%
- KICOSY41%
- Araluky22%
- PartyForever8%
- Docooniver7%
- Juesly6%
- Semato4%
- Open — no brand owns it (4 brands, 12%)
21st Birthday Sash demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.6×
Top 21st Birthday Sash search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 21st birthday sash337K/yr
- 21st birthday crown45K/yr
- 21st birthday sash and crown33K/yr
- 21 sash22K/yr
- 21st birthday tiara23K/yr
- finally 21 birthday sash17K/yr
- birthday sash 2114K/yr
- 21 birthday sash14K/yr
- 21st birthday crown and sash12K/yr
- 21st birthday sash for women13K/yr
What reviews say buyers love and hate about 21st Birthday Sash
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Excellent Product”
“Good color, daughter wore this for her 21st birthday”
“Great Value”
“Durable”
“As described”
What buyers complain about
94% of reviews“This was a tad cheaper quality than expected”
“Small”
“looks more expensive than it is”
“if you have a bigger head it might hurt because it doesn't stretch well”
“the tiara is heavier than i thought”
21st Birthday Sash return rate & reasons
Why buyers send it back, as a share of all return requests.
2.5%
Return rate
71%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 21st Birthday Sash questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
