20s Headpiece for Women

Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -30.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

213K

Growth, 90 days vs prior 90

-30.9%

Conversion, latest week

2.1%

Market size, estimated

$55Ka year

Peak month

December2.7× the quietest month

Top search term

1920s headband24K searches a year

Listings sell for $12.22 on average, from $6.29 to $19.60. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $12.22 that is $0 to $1K a year per listing.

Average price

$12.22under the $15 to $100 sweet spot

Price range

$6.29–$19.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

13.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,715 within Headbands. It carries 1,337 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,715in Headbands

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,337per listing

Listings tracked

49

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months