1920s Headpiece for Women

Shoppers searched for this 496K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months

496K

Growth, 90 days vs prior 90

-27.7%

Conversion, latest week

2.4%

Market size, estimated

$152Ka year

Peak month

October4.0× the quietest month

Top search term

flapper headband104K searches a year

Listings sell for $12.64 on average, from $6.14 to $19.60. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $12.64 that is $1K to $3K a year per listing.

Average price

$12.64under the $15 to $100 sweet spot

Price range

$6.14–$19.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

14.9%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,158 within Headbands. It carries 919 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,158in Headbands

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

919per listing

Listings tracked

56

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months