18th Birthday Sash

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -30.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

100K

Growth, 90 days vs prior 90

-30.5%

Conversion, latest week

4.3%

Market size, estimated

$42Ka year

Peak month

January1.9× the quietest month

Top search term

18th birthday sash50K searches a year

Listings sell for $9.73 on average, from $5.78 to $16.60. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $9.73 that is $973 to $2K a year per listing.

Average price

$9.73under the $15 to $100 sweet spot

Price range

$5.78–$16.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$973–$2K

Returns

4.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,265 within Headbands. It carries 948 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#2,265in Headbands

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

948per listing

Listings tracked

21

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months