Coterie Diapers

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.0M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+3.3%

Conversion, latest week

5.9%

Market size, estimated

$7.0Ma year

Peak month

April2.6× the quietest month

Top search term

coterie diapers851K searches a year

Listings sell for $67.65 on average, from $9.00 to $129.70. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 6,000 to 8,000 of them. At $67.65 that is $406K to $541K a year per listing.

Average price

$67.65inside the $15 to $100 sweet spot

Price range

$9.00–$129.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

6,000–8,000

Revenue per listing a year

$406K–$541K

Returns

0.4%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #349 within Diapering. It carries 3,041 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#349in Diapering

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

3,041per listing

Listings tracked

20

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

49 months