yamaha oil filter
Worth a lookShows low returns (0.9%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Incredible12.2%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.69avg listing price — sweet spot $15–$100
Price range
Great$8.96–$38.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+61.0%90-day search growth — must beat 0% to launch
Review moat
Good906.92avg incumbent reviews — the moat a new listing must climb
Competition
Bad78%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$68K$68K/yr · 28K searches
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, yamaha oil filter is a $68K/yr Amazon United States market (28K searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
yamaha oil filter market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $59K–$79K
- units × avg price
- Conversion rate
- 12.2%
- Avg BSR
- #338
- Page quality
- 0%
- Prime
- 85%
- Sponsored
- 54%
- Out of stock
- 0.5%
- Avg brand age
- 62 months
- Avg seller age
- 145 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 flat
Sellers
73
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
2%
- Yamaha Motor40%
- K&N38%
- Anxingo6%
- CYCLEMAX5%
- Cil2Crlu25%
- Jet Skis International3%
- Open — no brand owns it (1 brand, 2%)
Demand
Weekly Amazon search volume, last 48 weeks — +61.0% search growth over the last 90 days.Top yamaha oil filter search terms
- 5gh-13440-80-009K/yr
- yamaha oil filter9K/yr
- kn-204-14K/yr
- 5gh-13440-80-00 yamaha oil filter4K/yr
- kn 204-1 oil filter3K/yr
Top yamaha oil filter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
K&N Motorcycle Oil Filter: High Performance Premium Designed to be used Synthetic or Conventional Oils Wrench Off Nut: Fits Select 2001-2026 Honda Kawasaki Triumph Yamaha Motorcycles KN-204-1
K&N$15.824.8★9,236 rev
Yamaha Oil Filter #5GH-13440-90-00 (Supersedes #5GH-13440-80-00 and #5GH-13440-60-00)
Yamaha Motor$17.364.8★36 rev
Yamaha Oil Filter #5GH-13440-61-00 (New #5GH-13440-90-00)
Yamaha Motor$14.734.8★1,267 rev
Cyclemax Two Pack compatible with Yamaha Oil Filter 5GH-13440-80-00 Contains Two Filters and a Funnel
CYCLEMAX$29.434.9★38 rev
Yamaha Oil Filter #69J-13440-04-00
Yamaha Motor$22.964.8★357 rev
Newest
by launch date
(2-Pack) Oil Filter Replacement for Ya-maha 5GH-13440-61-00 5GH-13440-00-00 5GH-13440-70-00 5GH-13440-80-00 3R0076150M 18-7911-1 F100 F15 F25 F30 F40 F50 F60 F70 F75 F80 And Honda/Tohatsu Oil Filter
Cil2Crlu2$13.625 rev
(4 Pack)13440-00-00 Oil Filter Compatible with Yamaha 5GH-13440 Series (61-00 71-00 70-00 80-00) 3R0076150M 18-7911-1 Fits Yamaha F100 F15-F115 Honda BF25-BF50 Tohatsu 9.9-115HP
BrJJrYRu$21.163 rev
(1-Pack) Oil Filter Replacement for Ya-maha 5GH-13440-61-00 5GH-13440-00-00 5GH-13440-70-00 5GH-13440-80-00 3R0076150M 18-7911-1 F100 F15 F25 F30 F40 F50 F60 F70 F75 F80 And Honda/Tohatsu Oil Filter
Cil2Crlu2$8.963 rev
Yamaha Oil Filter #5GH-13440-90-00 (Supersedes #5GH-13440-80-00 and #5GH-13440-60-00)
Yamaha Motor$17.3636 rev
2 Pack Oil Filter 5GH-13440-80-00 Compatible With Yamaha
Jet Skis International$35.076 rev
Trending
90-day click momentum
K&N Motorcycle Oil Filter: High Performance Premium Designed to be used with Synthetic or Conventional Oils Wrench Off Nut: Fits Select Honda Kawasaki Vehicles KN-202
K&N$14.684.6★
Oil Filter Replacement for Yamaha 5GH-13440-00-00 5GH-13440-10-00 5GH-13440-30-00 5GH-13440-70-00 5GH-13440-71-00 Oil Filter (2 Pack)
Anxingo$14.924.8★
Yamaha Oil Filter #5GH-13440-90-00 (Supersedes #5GH-13440-80-00 and #5GH-13440-60-00)
Yamaha Motor$17.364.8★
Yamaha Yamalube Watercraft Oil Change Kit #LUB-WTRCG-KT-00
Yamaha Motor$38.334.6★
Oil Filter Replacement for Yamaha 5GH-13440-00-00 5GH-13440-10-00 5GH-13440-30-00 5GH-13440-70-00 5GH-13440-71-00 Oil Filter (1 Pack)
Anxingo$8.994.8★
What buyers say about yamaha oil filter
What buyers praise and complain about, mined from review topics.What buyers love
“Fits good”
“Great fit, Reliable filters”
“It's reasonably priced”
“Excellent product”
“Product was as advertised”
“Very easy to use”
“Good Product Easy installation A+”
“I guess thats why it gives the better oil flow”
“New, well sealed for shipping, got it next day”
“I have had zero leakage since using it”
What buyers complain about
“2 of the numbers are different from the filter installed at the factory”
“Posible oil leaks due to poor seal”
“Not compatible with the Honda Fury”
“don't believe the Amazon Fit”
“Received correct part no”
“Over priced”
“Rusted and peeling badly after a few months”
“Not good value and not durable”
Top return reasons
Common questions
- Is yamaha oil filter profitable to sell on Amazon United States?
- The niche generates $68K/yr across 13 tracked products. 90-day search growth is +61.0%. Flapen's verdict: Worth a look (50/100).
- How competitive is the yamaha oil filter niche?
- 7 brands and 73 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in yamaha oil filter?
- Top complaints mined from reviews: Filtration, Leak-Proof, Compatibility-Overall. The return rate is 0.9%.
- What does it cost to enter the yamaha oil filter niche?
- Listings span $8.96–$38.33; the average listing price is $19.69 (sweet spot $15–$100). The average incumbent carries 907 reviews — the moat a new listing must climb.