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Iron Eraser

Pass

Iron Eraser scores 72 out of 100, a Pass. Shoppers spend an estimated $107K a year here, search demand grew >1,000% this quarter, and an estimated 0.6% of orders come back.

Flapen Score
72
72 / 100
Top 1% of 7,287 Automotive niches · +23 vs the category median of 49
Market size
$107K/yr103K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
42%top-5 click share · 21 brands · 62 sellers

Flapen Score

Iron Eraser against its category

The dotted line is the Automotive average. Past it, Iron Eraser is stronger. Inside it, weaker.

72Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iron Eraser market on Amazon at a glance

Shoppers on Amazon United States searched for Iron Eraser 103K times last year and spent an estimated $107K. The top 5 brands take 72% of clicks. Flapen scores it 72 out of 100, a Pass.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
5.7%
Market size, estimated
$107Ka year
Top search term
iron eraser56K searches a year

02 · Price

A sale here is worth $18.22.

Listings sell for $18.22 on average, from $8.08 to $61.26. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $18.22 that is $2K to $5K a year per listing.

Average price
$18.22inside the $15 to $100 sweet spot
Price range
$8.08–$61.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 45.1% of listings are out of stock. The average listing ranks #614 within Finishing. It carries 1,326 reviews at 3.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
64%
Out of stock, average day
45.1%
Average rank
#614in Finishing
Average rating
3.00 starsAmazon United States average 4.42 stars
Average reviews
1,326per listing
Listings tracked
36

04 · Newcomers

9 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
29
Successful launches
9Amazon's first-year sales bar
Average brand age
38 months

Products

Top Iron Eraser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

62

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

42%

Top 20: 85%

Open market

24%

  • Brand 136%
  • Brand 217%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Search terms

Top Iron Eraser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iron eraser56K/yr
  • iron eraser iron and rust remover29K/yr
  • iron eraser spray5K/yr
  • mad iron eraser6K/yr
  • iron eraser rust remover4K/yr
  • iron eraser rust remover spray3K/yr

Reviews and returns

What reviews say buyers love and hate about Iron Eraser

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Rusts/Corrodes”
27%of negative reviews mention “Rusts/Corrodes”
0.6%of orders come back
“rust became even worse”
A buyer, on “Rusts/Corrodes”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Iron Eraser questions

Answered from the same tracked data.