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Winter Motorcycle Gloves

Fail

Demand is soft, at -71.2% this quarter, so Winter Motorcycle Gloves is a Fail.

Flapen Score
39
39 / 100
Ranks 6,186 of 7,287 Automotive niches · −10 vs the category median of 49
Market size
$26K/yr148K searches / yr
90-day growth
-71.2%search demand this quarter
Competition
41%top-5 click share · 26 brands · 67 sellers

Flapen Score

Winter Motorcycle Gloves against its category

The dotted line is the Automotive average. Past it, Winter Motorcycle Gloves is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Winter Motorcycle Gloves market on Amazon at a glance

Shoppers on Amazon United States searched for Winter Motorcycle Gloves 148K times last year and spent an estimated $26K. The top 5 brands take 63% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -71.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
148K
Growth, 90 days vs prior 90
-71.2%
Conversion, latest week
0.7%
Market size, estimated
$26Ka year
Peak month
December30.6× the quietest month
Top search term
winter motorcycle gloves93K searches a year

02 · Price

A sale here is worth $27.24.

Listings sell for $27.24 on average, from $15.05 to $77.19. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.24 that is $0 to $3K a year per listing.

Average price
$27.24inside the $15 to $100 sweet spot
Price range
$15.05–$77.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
6.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #360 within Protective Gear. It carries 4,065 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
11.2%
Average rank
#360in Protective Gear
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
4,065per listing
Listings tracked
42

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Winter Motorcycle Gloves products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 rising

Sellers

67

Top-5 brand share

63%

Top 20: 96%

Top-5 click share

41%

Top 20: 80%

Open market

31%

  • Brand 126%
  • Brand 212%
  • Brand 311%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Winter Motorcycle Gloves search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 30.6×

Search terms

Top Winter Motorcycle Gloves search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • winter motorcycle gloves93K/yr
  • motorcycle winter gloves28K/yr
  • winter motorcycle gloves men11K/yr
  • insulated motorcycle gloves10K/yr
  • warm motorcycle gloves for men5K/yr

Reviews and returns

What reviews say buyers love and hate about Winter Motorcycle Gloves

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Warmth”
16%of negative reviews mention “Size-Overall”
6.3%of orders come back
“Size not as expected”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Winter Motorcycle Gloves questions

Answered from the same tracked data.