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Windshield Sun Shade

Pass

Windshield Sun Shade scores 67 out of 100, a Pass. Shoppers spend an estimated $6.7M a year here, search demand grew +179.9% this quarter, and an estimated 4.2% of orders come back.

Filters Trending
Flapen Score
67
67 / 100
Top 2% of 7,287 Automotive niches · +18 vs the category median of 49
Market size
$6.7M/yr12.4M searches / yr
90-day growth
+179.9%search demand this quarter
Competition
56%top-5 click share · 20 brands · 39 sellers

Flapen Score

Windshield Sun Shade against its category

The dotted line is the Automotive average. Past it, Windshield Sun Shade is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Windshield Sun Shade market on Amazon at a glance

Shoppers on Amazon United States searched for Windshield Sun Shade 12.4M times last year and spent an estimated $6.7M. The top 5 brands take 70% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 12.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +179.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.7M a year.

Searches, last 12 months
12.4M
Growth, 90 days vs prior 90
+179.9%
Conversion, latest week
3.5%
Market size, estimated
$6.7Ma year
Peak month
July10.4× the quietest month
Top search term
windshield sun shade2.5M searches a year

02 · Price

A sale here is worth $15.14.

Listings sell for $15.14 on average, from $7.44 to $33.90. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 10,000 to 12,500 of them. At $15.14 that is $151K to $189K a year per listing.

Average price
$15.14inside the $15 to $100 sweet spot
Price range
$7.44–$33.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
300K–400K
Units per listing a year
10,000–12,500
Revenue per listing a year
$151K–$189K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Sun Protection. It carries 23,945 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#15in Sun Protection
Average rating
4.13 starsAmazon United States average 4.42 stars
Average reviews
23,945per listing
Listings tracked
27

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Windshield Sun Shade products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

39

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

26%

  • Brand 127%
  • Brand 214%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 64%

Demand

Windshield Sun Shade search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800K600KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 10.4×

Search terms

Top Windshield Sun Shade search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • windshield sun shade2.5M/yr
  • car window shades1.8M/yr
  • car sun shade windshield1.0M/yr
  • sun shade876K/yr
  • sun shade for car windshield993K/yr
  • sunshade for car windshield773K/yr
  • car sun shade654K/yr
  • car windshield sun shade769K/yr
  • car shade front windshield296K/yr
  • windshield cover sun shade267K/yr

Reviews and returns

What reviews say buyers love and hate about Windshield Sun Shade

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Size-Overall”
4.2%of orders come back
“Just too big”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Windshield Sun Shade questions

Answered from the same tracked data.