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Winch Solenoid

Fail

Demand is soft, at -12.1% this quarter, so Winch Solenoid is a Fail.

Flapen Score
44
44 / 100
Ranks 5,081 of 7,287 Automotive niches · −5 vs the category median of 49
Market size
$152K/yr72K searches / yr
90-day growth
-12.1%search demand this quarter
Competition
74%top-5 click share · 11 brands · 15 sellers

Flapen Score

Winch Solenoid against its category

The dotted line is the Automotive average. Past it, Winch Solenoid is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Winch Solenoid market on Amazon at a glance

Shoppers on Amazon United States searched for Winch Solenoid 72K times last year and spent an estimated $152K. The top 5 brands take 90% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-12.1%
Conversion, latest week
6.0%
Market size, estimated
$152Ka year
Peak month
January1.4× the quietest month
Top search term
winch solenoid30K searches a year

02 · Price

A sale here is worth $34.96.

Listings sell for $34.96 on average, from $14.07 to $99.86. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $34.96 that is $3K to $9K a year per listing.

Average price
$34.96inside the $15 to $100 sweet spot
Price range
$14.07–$99.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$3K–$9K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Towing Products & Winches. It carries 408 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#26in Towing Products & Winches
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
408per listing
Listings tracked
18

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Winch Solenoid products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

15

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

7%

  • Brand 151%
  • Brand 224%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 7%)

Demand

Winch Solenoid search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Winch Solenoid search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • winch solenoid30K/yr
  • winch relay11K/yr
  • badlands winch solenoid9K/yr
  • atv winch solenoid8K/yr
  • winch contactor3K/yr
  • winch relay solenoid3K/yr
  • 12v winch solenoid3K/yr
  • winch solenoid 12v4K/yr

Reviews and returns

What reviews say buyers love and hate about Winch Solenoid

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Advertised Vs Actual Product”
27%of negative reviews mention “Functionality-Overall”
4.1%of orders come back
“this unit did not work”
A buyer, on “Functionality-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Winch Solenoid questions

Answered from the same tracked data.