white grips
Skip itA small market ($43K/yr) — this niche doesn't clear our bar today.
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Good$14.61avg listing price — sweet spot $15–$100
Growth
Good+46.9%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$7.01–$25.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,193.54avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad$43K$43K/yr · 137K searches
According to Flapen's Amazon United States niche tracking, white grips is a $43K/yr Amazon United States market (137K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 41/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
white grips market data
- Units sold / yr
- 3K–4K
- avg 250–500/product
- Revenue / yr
- $44K–$58K
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #144
- Page quality
- 0%
- Prime
- 69%
- Sponsored
- 31%
- Out of stock
- 9.6%
- Avg brand age
- 61 months
- Avg seller age
- 173 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 flat
Sellers
44
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
4%
- Generic56%
- JRL14%
- Old Dutch International12%
- Klanata7%
- Vulcan5%
- Odi3%
- Open — no brand owns it (2 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 58 weeks — +46.9% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 2.5×
Top white grips search terms
- white odi grips53K/yr
- white grips30K/yr
- odi grips white27K/yr
- white grips for ebike8K/yr
- odi white grips7K/yr
- white ebike grips4K/yr
- white dirtbike grips4K/yr
- white dirt bike grips3K/yr
Top white grips products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MPP+ ODI Ruffian Half Waffle MX Motorcycle Dirtbike E-Bike Soft Compound Rubber Grips Pro White for Twist Throttle Made in The USA
Generic$17.594.4★45 rev

ODI Dirtbike Grips MX Half Waffle Grip Set with Glue Choose Your Color (White)
Generic$20.124.5★121 rev

7/8 Practical Motorcycle Hand Grips Dirt Bike Motocross Gel Handlebar 2Pc- White
JRL$7.324.4★618 rev

Odi Motocross Pro Compound Half-Waffle Grips (White)
Old Dutch International$15.354.5★151 rev

Klanata 1Pair Pro Taper Grips Dirt Bike Grips White Odi Grips 22mm 7/8 Scooter Grips Handlebar Hand Grips for Motorcycle Mini Bike Dirt Bike Pit Bike Handlebar Dirtbike Blue Red Grey Optional
Klanata$8.934.1★64 rev
Newest
by launch date
7/8 22mm-24mm Motorcycle Hand Grips Design with Textured Surface Grips Replacement for KLX300 KX65 SSR125 Pit Dirt Bike ATV Quad Motocross CT100U CT200U Mini Bike (White)
TESANTS$10.2121 rev

2 Pcs White Grips Forgrips for Ebike Pro Taper Grips Dirt Bike Grips Dirtbike Grips Dirt Bike Grips Scooter Grips Grips Universal Handlebar Grips Soft Rubber Motorcycle
Gyinere$7.0111 rev

MPP+ ODI Ruffian Half Waffle MX Motorcycle Dirtbike E-Bike Soft Compound Rubber Grips Pro White for Twist Throttle Made in The USA
Generic$17.5945 rev

MPP+ ODI Ruffian NO Waffle MX Motorcycle Dirtbike E-Bike Soft Compound Rubber Grips Pro White for Twist Throttle Made in The USA
Generic$17.1613 rev

ODI Dirtbike Grips MX Half Waffle Grip Set with Glue Choose Your Color (White)
Generic$20.12121 rev
Trending
90-day click momentum
Vulcan | 1.00mm Bat Grip | Baseball/Softball | White
Vulcan$12.744.6★

7/8 22mm-24mm Motorcycle Hand Grips Design with Textured Surface Grips Replacement for KLX300 KX65 SSR125 Pit Dirt Bike ATV Quad Motocross CT100U CT200U Mini Bike (White)
TESANTS$10.214.1★

Vulcan | 1.75mm Bat Grip | Baseball/Softball | White
Vulcan$11.954.6★

ODI Dirtbike Grips MX Half Waffle Grip Set with Glue Choose Your Color (White)
Generic$20.124.5★

2 Pcs White Grips Forgrips for Ebike Pro Taper Grips Dirt Bike Grips Dirtbike Grips Dirt Bike Grips Scooter Grips Grips Universal Handlebar Grips Soft Rubber Motorcycle
Gyinere$7.013.9★
What buyers say about white grips
What buyers praise and complain about, mined from review topics.What buyers love
“Comfortable grippy”
“They are well made”
“Fits good”
“Good for the price”
“Worked great”
“Very comfy”
“they are durable”
“Really soft and easy to grip”
“Nice and easy”
“Easy to install”
What buyers complain about
“Too big”
“These grips are only for twist throttle not thumb throttle”
“just since its color white it will get dirty”
“do get dirty pretty often”
“But in less than a month they were deteriorating”
“Amazing, also amazingly hard to get on”
“A lil thin”
“Does not fit ATVs”
“Did a better job reading descriptions”
Top return reasons
Common questions
- Is white grips profitable to sell on Amazon United States?
- The niche generates $43K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +46.9%. Flapen's verdict: Skip it (41/100).
- How competitive is the white grips niche?
- 8 brands and 44 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in white grips?
- Top complaints mined from reviews: Size-Overall, Grip, Color. The return rate is 1.8%.
- When does demand for white grips peak?
- Demand peaks in Jun–Jul; the busiest month runs 2.5× the quietest.
- What does it cost to enter the white grips niche?
- Listings span $7.01–$25.30; the average listing price is $14.61 (sweet spot $15–$100). The average incumbent carries 3,194 reviews — the moat a new listing must climb.