wheel bearing grease
Worth a lookShows low returns (0.6%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Price range
Great$7.41–$50.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.81avg listing price — sweet spot $15–$100
Growth
Good+29.3%90-day search growth — must beat 0% to launch
Market size
Good$374K$374K/yr · 243K searches
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Review moat
Okay3,308.29avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, wheel bearing grease is a $374K/yr Amazon United States market (243K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Apr–Jun. Verdict: Worth a look — 55/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
wheel bearing grease market data
- Units sold / yr
- 25K–30K
- avg 1,000–1,250/product
- Revenue / yr
- $370K–$444K
- units × avg price
- Conversion rate
- 10.4%
- Avg BSR
- #10
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 0.0%
- Avg brand age
- 80 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
243
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
66%
Top 20: 99%
Open market
17%
- Lucas Oil52%
- AtomLube8%
- TIMKEN7%
- Lubrimatic6%
- GREASECO6%
- Valvoline4%
- Open — no brand owns it (9 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +29.3% search growth over the last 90 days.Peak months: Apr, Jun · busiest ÷ quietest = 5.0×
Top wheel bearing grease search terms
- wheel bearing grease91K/yr
- bearing grease61K/yr
- axle grease24K/yr
- grasa para rodamientos10K/yr
- trailer bearing grease9K/yr
- axel grease8K/yr
- trailer wheel bearing grease6K/yr
- trailer grease5K/yr
- high temp wheel bearing grease5K/yr
- grease tub5K/yr
Top wheel bearing grease products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lucas Oil 10574 Red N Tacky Grease - 1 Pound
Lucas Oil$9.634.6★4,829 rev
Grease RD LITHM 14OZ
Lucas Oil$7.414.7★6,856 rev
AtomLube Ultra Heavy Duty Red Grease 2-Pack of 14 Oz. Tubes| Waterproof & High Temp Lubricant | Wheel Bearing Grease for Semi Truck Accessories
AtomLube$24.284.7★2,634 rev
TIMKEN GR224TUB Grease
TIMKEN$13.134.7★1,110 rev
LubriMatic 11316 Multi-Purpose Grease - 1 Pound Amber
Lubrimatic$7.724.6★600 rev
Newest
by launch date
Magnalube-G All Purpose Grease No Drips or Leaks Waterproof High-Temp Dielectric PTFE Lubricant for Door Hinges Tracks 3D Printers Marine Reels Bearings Joints 0.75oz Tube 1-Pack
MAGNALUBE$11.86121 rev
AstraVox White Lithium Grease Multi-Purpose Lubricant Lithium Grease with Brush for Hinges Bearings Gears and Garage Doors Ideal for Automotive Marine Industrial and Household Use (1)
AstraVox$7.99403 rev
FOTU 277 Ultra Heavy-Duty Red Grease #2 Wheel Bearing Grease Tube 2x14oz Multi-Purpose Lubricant for Severe Conditions Ideal for Automotive Marine Buses Trucks and Tractors
FOTU$19.22274 rev
AtomLube Ultra Heavy Duty Red Grease 2-Pack of 14 Oz. Tubes| Waterproof & High Temp Lubricant | Wheel Bearing Grease for Semi Truck Accessories
AtomLube$24.282,634 rev
Lucas Oil 10318 Red N Tacky Grease 3 Ounce Combo Pack
Lucas Oil$10.534,829 rev
Trending
90-day click momentumLucas Oil 10318 Red N Tacky Grease 3 Ounce Combo Pack
Lucas Oil$10.534.6★
Marine GREASE/30X1/14 OUN
Lucas Oil$8.324.7★
Lucas Oil 10574 Red N Tacky Grease - 1 Pound
Lucas Oil$9.634.6★
Park Tool PPL-1 Polylube 1000 Grease Tube (4 oz)
Park Tool$11.044.8★
FOTU 277 Ultra Heavy-Duty Red Grease #2 Wheel Bearing Grease Tube 2x14oz Multi-Purpose Lubricant for Severe Conditions Ideal for Automotive Marine Buses Trucks and Tractors
FOTU$19.224.7★
What buyers say about wheel bearing grease
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality from a trusted company”
“has a good grease scent”
“Good for the price”
“As advertised”
“Works very well on all my outdoor machines”
“Handy little grease”
“easy to use”
“nice size”
“It has excellent adhesion”
“It feels durable”
What buyers complain about
“False advertising”
“Nothing superior to other lubricants”
“Kind of messy”
“poor quality”
“very small size”
“grease has leaked out”
“fragrance can cause issues for the sensitive to that”
“Not a good value”
“Hard to squeeze”
“It comes out thick”
Top return reasons
Common questions
- Is wheel bearing grease profitable to sell on Amazon United States?
- The niche generates $374K/yr across 21 tracked products. 90-day search growth is +29.3%. Flapen's verdict: Worth a look (55/100).
- How competitive is the wheel bearing grease niche?
- 15 brands and 243 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in wheel bearing grease?
- Top complaints mined from reviews: Advertised Vs Actual Product, Lubrication, Ease Of Cleaning. The return rate is 0.6%.
- When does demand for wheel bearing grease peak?
- Demand peaks in Apr–Jun; the busiest month runs 5.0× the quietest.
- What does it cost to enter the wheel bearing grease niche?
- Listings span $7.41–$50.21; the average listing price is $14.81 (sweet spot $15–$100). The average incumbent carries 3,308 reviews — the moat a new listing must climb.