Weathertech Seat Covers

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $208K a year.

Searches, last 12 months

244K

Growth, 90 days vs prior 90

+4.2%

Conversion, latest week

1.3%

Market size, estimated

$208Ka year

Peak month

March1.5× the quietest month

Top search term

weathertech car seat protector66K searches a year

Listings sell for $67.64 on average, from $26.91 to $233.25. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 750 to 1,000 of them. At $67.64 that is $51K to $68K a year per listing.

Average price

$67.64inside the $15 to $100 sweet spot

Price range

$26.91–$233.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

750–1,000

Revenue per listing a year

$51K–$68K

Returns

4.0%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #73 within Seat Covers & Accessories. It carries 4,777 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

89%

Out of stock, average day

6.6%

Average rank

#73in Seat Covers & Accessories

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

4,777per listing

Listings tracked

9

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months