Is weathertech floor mats ford f150 profitable to sell on Amazon United States?

The niche generates $37K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Skip it (21/100).

How competitive is the weathertech floor mats ford f150 niche?

6 brands and 30 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in weathertech floor mats ford f150?

Top complaints mined from reviews: Size-Overall, Compatibility-Overall, Thickness. The return rate is 3.8%.

When does demand for weathertech floor mats ford f150 peak?

Demand peaks in Jul–Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the weathertech floor mats ford f150 niche?

Listings span $90.39–$229.70; the average listing price is $152.23 (sweet spot $15–$100). The average incumbent carries 2,723 reviews — the moat a new listing must climb.

weathertech floor mats ford f150

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Avg price

Good$152.23

avg listing price — sweet spot $15–$100

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Review moat

Okay2,722.8

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-6.6%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad83%

top-5 click share — a locked-up shelf

Market size

Bad$37K

$37K/yr · 10K searches

Price range

Bad$90.39–$229.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad98%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon United States niche tracking, weathertech floor mats ford f150 is a $37K/yr Amazon United States market (10K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jul–Dec. Verdict: Skip it — 21/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

weathertech floor mats ford f150 market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $38K–$76K; units × avg price
Conversion rate: 2.5%
Avg BSR: #354
Page quality: 0%
Prime: 80%
Sponsored: 100%
Out of stock: 10.0%
Avg brand age: 44 months
Avg seller age: 196 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 rising

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

WeatherTech66%
Husky Liners16%
LASFIT8%
YITAMOTOR5%
3W3%
Smart Choice2%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 92 weeks — -6.6% search growth over the last 90 days.

Peak months: Jul, Dec · busiest ÷ quietest = 2.0×

Open Trend

Top weathertech floor mats ford f150 search terms

weathertech floor mats ford f1506K/yr -29.4%2.5% conv.
f150 weather tech floor mats2K/yr +228.9%3.5% conv.
f150 weathertech floor mats2K/yr -51.4%2.1% conv.

All search terms

Top weathertech floor mats ford f150 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

WeatherTech Custom Fit FloorLiners for Ford F-150 Raptor F-150 F-150 Lightning - 1st & 2nd Row (44697-1-6) Black

WeatherTech$222.114.7★392 rev

Husky Liners Weatherbeater Floor Mats | Fits 2015-2026 Ford F-150 2022-2026 Lightning SuperCrew (Crew Cab) w/Carpet & w/Out Fold Flat Storage | Front & 2nd Row 3-pc Black - 94041

Husky Liners$130.344.8★18,675 rev

WeatherTech Custom Fit FloorLiners for Ford F-150 F-150 F-150-1st & 2nd Row (44697-1-4) Black

WeatherTech$224.964.7★476 rev

WeatherTech Custom Fit FloorLiners for Ford F-150 F-150 F-150 Lightning - 1st Row (446971) Black

WeatherTech$129.594.8★1,070 rev

LASFIT Floor Mats for Ford F-150 2015-2026 | F150 Lightning 2022-2025 SuperCrew (Rear w/o Fold Flat Storage) Carpet Floor All Weather Protector TPE Truck Liners- 1st & 2nd Row 3pcs Black

LASFIT$130.574.7★2,506 rev

Newest

by launch date

Smart Choice Car Floor Mats Custom fit for 2015-2026 Ford F-150 - Made in USA - Black - Full Set 1st & 2nd Row

Smart Choice$116.3919 rev

2mo ago

LASFIT Floor Mats for Ford F-150 2021-2026 | F150 Lightning 2022-2025 SuperCrew (Rear w/Fold Flat Storage) Carpet Floor All Weather Car Liners TPE Truck Mats - 1st and 2nd Row 3pcs Black

LASFIT$128.60912 rev

2y ago

WeatherTech Custom Fit FloorLiners for Ford F-150 Raptor F-150 F-150 Lightning - 1st & 2nd Row (44697-1-6) Black

WeatherTech$222.11392 rev

4y ago

LASFIT Floor Mats for Ford F-150 2015-2026 | F150 Lightning 2022-2025 SuperCrew (Rear w/o Fold Flat Storage) Carpet Floor All Weather Protector TPE Truck Liners- 1st & 2nd Row 3pcs Black

LASFIT$130.572,506 rev

6y ago

Husky Liners Weatherbeater Floor Mats | Fits 2015-2026 Ford F-150 2022-2026 Lightning SuperCrew (Crew Cab) w/Carpet & w/Out Fold Flat Storage | Front & 2nd Row 3-pc Black - 94041

Husky Liners$130.3418,675 rev

7y ago

What buyers say about weathertech floor mats ford f150

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall52%

“Awesome fit”

Quality-Overall16%

“These mats are very high quality”

Value For Money7%

“Excellent value”

Durability4%

“Durable and easy to clean”

Ease Of Cleaning3%

“are easy to clean up”

Assembly/Installation3%

“Easy install”

Advertised Vs Actual Product2%

“Fits as advertised”

Material Quality2%

“The material feels durable”

Design-Overall1%

“nice design”

Thickness1%

“The mats are thick/heavy/durable enough to last the life of the truck”

What buyers complain about

Size-Overall21%

“Doesn't fit back seats”

Compatibility-Overall7%

“the passenger side appears to not even be a mat compatible with the truck”

Thickness6%

“A little disappointed in the thickness of the mats”

Value For Money5%

“a little too expensive for what it is”

Flatness5%

“will not flatten”

Strength5%

“Flimsy and the snaps are crap three weeks and I've pulled them off like 3 times to clean and already broke they definitely started making them cheaper”

Advertised Vs Actual Product4%

“Would not fit without taking the scissors to it which I didn't want to do after description saying it would fit”

Quality-Overall4%

“Cheap”

Grip2%

“don't grip as well as I would like”

Assembly/Installation1%

“It took longer to open the box than the install these”

Top return reasons

Size-Overall69%

Compatibility-Overall11%

Advertised Vs Actual Product4%

Material Quality3%

Value For Money2%

Quality-Overall2%

Defective Material/Parts1%

Product Condition1%

Storage Capacity1%

Width1%

Common questions

Is weathertech floor mats ford f150 profitable to sell on Amazon United States?: The niche generates $37K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Skip it (21/100).
How competitive is the weathertech floor mats ford f150 niche?: 6 brands and 30 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in weathertech floor mats ford f150?: Top complaints mined from reviews: Size-Overall, Compatibility-Overall, Thickness. The return rate is 3.8%.
When does demand for weathertech floor mats ford f150 peak?: Demand peaks in Jul–Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the weathertech floor mats ford f150 niche?: Listings span $90.39–$229.70; the average listing price is $152.23 (sweet spot $15–$100). The average incumbent carries 2,723 reviews — the moat a new listing must climb.