W5w Bulb

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months

108K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

8.2%

Market size, estimated

$74Ka year

Peak month

November2.0× the quietest month

Top search term

2825 bulb37K searches a year

Listings sell for $8.36 on average, from $2.73 to $14.89. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $8.36 that is $2K to $4K a year per listing.

Average price

$8.36under the $15 to $100 sweet spot

Price range

$2.73–$14.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

1.8%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #131 within Lights, Bulbs & Indicators. It carries 6,416 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

95%

Out of stock, average day

1.5%

Average rank

#131in Lights, Bulbs & Indicators

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

6,416per listing

Listings tracked

21

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months