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Vw 508 00 0w-20 Motor Oil

Fail

Shoppers spend an estimated $32K a year here, so Vw 508 00 0w-20 Motor Oil is a Fail.

Flapen Score
46
46 / 100
Ranks 4,486 of 7,287 Automotive niches · −3 vs the category median of 49
Market size
$32K/yr39K searches / yr
90-day growth
+15.3%search demand this quarter
Competition
43%top-5 click share · 9 brands · 89 sellers

Flapen Score

Vw 508 00 0w-20 Motor Oil against its category

The dotted line is the Automotive average. Past it, Vw 508 00 0w-20 Motor Oil is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vw 508 00 0w-20 Motor Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Vw 508 00 0w-20 Motor Oil 39K times last year and spent an estimated $32K. The top 5 brands take 90% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+15.3%
Conversion, latest week
2.2%
Market size, estimated
$32Ka year
Top search term
vw 508 00 0w-20 motor oil13K searches a year

02 · Price

A sale here is worth $37.22.

Listings sell for $37.22 on average, from $9.15 to $82.48. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $37.22 that is $0 to $4K a year per listing.

Average price
$37.22inside the $15 to $100 sweet spot
Price range
$9.15–$82.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #244 within Oils & Fluids. It carries 1,838 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
86%
Out of stock, average day
2.7%
Average rank
#244in Oils & Fluids
Average rating
4.77 starsAmazon United States average 4.42 stars
Average reviews
1,838per listing
Listings tracked
28

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 103 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
103 months

Products

Top Vw 508 00 0w-20 Motor Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

89

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

43%

Top 20: 92%

Open market

6%

  • Brand 139%
  • Brand 217%
  • Brand 317%
  • Brand 49%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (3 brands, 6%)

Demand

Vw 508 00 0w-20 Motor Oil search demand

Weekly searches over the year. Pick a range.

1K600Apr '26Apr '26May '26May '26May '26Jun '26Jun '26

Search terms

Top Vw 508 00 0w-20 Motor Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vw 508 00 0w-20 motor oil13K/yr
  • vw 508/509 0w-20 motor oil5K/yr
  • castrol edge professional 0w-206K/yr
  • bmw longlife-17 fe 0w-205K/yr
  • castrol edge professional v 0w-204K/yr
  • castrol edge extended performance 0w-203K/yr
  • 0w-20 vw 5084K/yr

Reviews and returns

What reviews say buyers love and hate about Vw 508 00 0w-20 Motor Oil

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Value For Money”
0.7%of orders come back
“Kinda pricey”
A buyer, on “Value For Money”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Vw 508 00 0w-20 Motor Oil questions

Answered from the same tracked data.