vespa helmet
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Avg price
Great$70.36avg listing price — sweet spot $15–$100
Growth
Great+66.9%90-day search growth — must beat 0% to launch
Review moat
Good813.12avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Bad$26.43–$327.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad8.3%return rate — above 5% kills the launch gate
Market size
Bad$45K$45K/yr · 169K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, vespa helmet is a $45K/yr Amazon United States market (169K searches/yr). The top 5 brands hold 49% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
vespa helmet market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $35K–$53K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #264
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 88%
- Out of stock
- 10.3%
- Avg brand age
- 49 months
- Avg seller age
- 184 days
Competition & brand share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
39 falling
Sellers
80
Top-5 brand share
49%
Top 20: 87%
Top-5 click share
19%
Top 20: 43%
Open market
46%
- Yesmotor12%
- TRIANGLE11%
- BEON10%
- ZXKWFL8%
- Retrospec8%
- ILM5%
Top vespa helmet search terms
- 3/4 helmet36K/yr
- vespa helmet33K/yr
- moped helmets for women13K/yr
- retro helmets for motorcycles11K/yr
- retro bike helmet11K/yr
- 3/4 open face motorcycle helmet7K/yr
- vintage helmet9K/yr
- vintage helmet motorcycle9K/yr
- 3/4 motorcycle helmets7K/yr
- motorcycle helmet 3/45K/yr
Top vespa helmet products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Retro 3/4 Motorcycle Half Helmets DOT Approved Vintage Scooter Dirt-Bike Go-Kart Moped Electric Bicycle Light Quick Buckle Open Face ATV Helmet for Adult Men Women(White)
ZXKWFL$67.654.2★23 rev
TRIANGLE 3/4 Open Face Motorcycle Helmet DOT Approved Retro Half Helmet with Sun Visor for Men & Women Scooter Motorbike Moped Casco Vintage Jet Style for Cruiser
TRIANGLE$61.114.5★297 rev
BEON Half 3/4 Face Motorcycle Helmet DOT Approved Retro Vintage Style Dual Visors Mens and Womens Motorbike Casco for Moped Cruiser Bobber and Chopper (L Matte Black)
BEON$135.494.6★669 rev
LS2 Helmets Open Face Spitfire Spark Helmet (Brushed Alloy - Medium)
LS2$58.764.6★600 rev
Comrider Open Face Motorcycle Helmet for Adults Half Face Moped Helmets for Men 3/4 Retro Vespa Helmet Classic Vintage Motorcycle Helmet for Women DOT Approved (Medium Beige)
Comrider$78.774.6★164 rev
Newest
by launch date
Loyoriwy DOT Retro Vintage Full Face Motorcycle HelmetClassic Design for Men Women Lightweight Windproof Vent Cafe Racer & Cruiser Riding Highway Commute Touring (Matte Black L)
Loyoriwy$74.9854 rev
Retro 3/4 Motorcycle Half Helmets DOT Approved Vintage Scooter Dirt-Bike Go-Kart Moped Electric Bicycle Light Quick Buckle Open Face ATV Helmet for Adult Men Women(White)
ZXKWFL$67.6523 rev
Retro 3/4 Motorcycle Half Helmets DOT Approved Vintage Scooter Dirt-Bike Go-Kart Moped Electric Bicycle Light Quick Buckle Open Face ATV Helmet for Adult Men Women(Blue)
ZXKWFL$67.4223 rev
GJH Open Face Motorcycle Helmet Jet Cafe Recer 500TX Style Unisex Helmet 3/4 Chopper Bobber Helmet Japan Technology Handmade 3 Quarter Motorcycle Helmet Dot Approved(White-XXL)
GJH$67.2522 rev
Yesmotor 3/4 Motorcycle Helmets Retro Open Face Scooters Helmet with Clear Visor for Men and Women- DOT ApprovedWhite L
Yesmotor$57.91257 rev
Trending
90-day click momentum
TRIANGLE 3/4 Open Face Motorcycle Helmet DOT Approved Retro Half Helmet with Sun Visor for Men & Women Scooter Motorbike Moped Casco Vintage Jet Style for Cruiser
TRIANGLE$63.084.5★
ILM Full Face Motorcycle Helmet Retro for Adult with Visor Vintage Helmets for Cruisers Scooters Mopeds Pinlock Compatible DOT Model Z503(White Large)
ILM$108.494.5★
Yesmotor 3/4 Motorcycle Helmets Retro Open Face Scooters Helmet with Clear Visor for Men and Women- DOT ApprovedWhite L
Yesmotor$57.914.4★
GJH Open Face Motorcycle Helmet Jet Cafe Recer 500TX Style Unisex Helmet 3/4 Chopper Bobber Helmet Japan Technology Handmade 3 Quarter Motorcycle Helmet Dot Approved(White-XXL)
GJH$67.253.8★
Yesmotor 3/4 Open Face Retro Motorcycle Helmet Vintage Helmet for Motorbike Casco Moped Cruiser Bobber and Chopper - DOT Approved(Red and Blue Stripes XL)
Yesmotor$57.444.3★
What buyers say about vespa helmet
What buyers praise and complain about, mined from review topics.What buyers love
“fit as expected”
“Excellent product”
“Comfortable to Wear”
“Great value”
“easy to manage”
“sturdy build, looks great”
“Retro-cool, for the right head shape”
“Reasonable Safety Helmet”
“This is a solid, well made, comfortable helmet”
“not too heavy”
What buyers complain about
“Runs big”
“I can't imagine how this got through quality assurance”
“The red looks more orange in the picture”
“its just a tight buckle for the straps”
“not really comfortable”
“Chin strap buckle broke after 4 days of use”
“Lots of load whistling noise while being used”
“shell was not attached to liner”
“this is too light”
“too expensive”
Top return reasons
Common questions
- Is vespa helmet profitable to sell on Amazon United States?
- The niche generates $45K/yr across 118 tracked products. 2 of 13 products launched in the last 360 days are still selling. 90-day search growth is +66.9%. Flapen's verdict: Worth a look (52/100).
- How competitive is the vespa helmet niche?
- 39 brands and 80 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in vespa helmet?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 8.3% — above our launch gate.
- What does it cost to enter the vespa helmet niche?
- Listings span $26.43–$327.57; the average listing price is $70.36 (sweet spot $15–$100). The average incumbent carries 813 reviews — the moat a new listing must climb.