Utv Winch

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months

63K

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

0.9%

Market size, estimated

$110Ka year

Peak month

March1.8× the quietest month

Top search term

4500 lb winch18K searches a year

Listings sell for $191.67 on average, from $87.21 to $467.51. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $191.67 that is $0 to $19K a year per listing.

Average price

$191.67above the $15 to $100 sweet spot

Price range

$87.21–$467.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$19K

Returns

4.1%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #146 within Towing Products & Winches. It carries 284 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

87%

Out of stock, average day

5.1%

Average rank

#146in Towing Products & Winches

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

284per listing

Listings tracked

45

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

58 months